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Site Merchandising Role Overview
Tata Consultancy Services is hiring for a Site Merchandiser position that involves optimizing onsite customer experiences, managing merchandising content, and driving engagement through strategic design and execution.
The ideal candidate will have a strong understanding of e-commerce trends, customer behavior analytics, and content management systems, with a passion for delivering high-impact digital experiences.
Key Responsibilities:
- Digital Content Strategy & Execution
- Design and manage category pages, brand stores, promotional campaigns, and email content to enhance customer engagement.
- Lead search improvement initiatives to optimize discoverability and conversion.
- Customer Experience Enhancement
- Analyze customer behavior across search, browse, and purchase journeys to identify opportunities and resolve friction points.
- Develop and execute strategies that elevate online customer experience and drive satisfaction.
- Content Management & Web Analysis
- Work closely with cross-functional teams to deliver merchandising projects under tight timelines.
- Stay current with e-commerce trends and technologies to inform merchandising decisions.
- Cross-Functional Collaboration & Project Delivery
- Work closely with cross-functional teams to deliver merchandising projects under tight timelines.
- Ensure consistency and quality across all digital touchpoints through organized and detail-oriented execution.
- Taxonomy & Navigation Optimization
- Apply knowledge of web taxonomy and navigation to improve site structure and customer-facing attributes.
- Support search attribute optimization to enhance product discoverability.
About Tata Consultancy Services
TCS is a global leader in consulting and technology services, helping organizations transform and thrive in the digital era. Our employees work with some of the world's most innovative companies to solve complex business problems and help them achieve their goals.
