
Sales Business Development Associate
2 days ago
About the Role:
We're seeking a highly skilled and motivated Key Account Acquisition Specialist to join our team.
This individual will be responsible for identifying and engaging finance decision-makers at mid-sized enterprise companies, driving a qualified pipeline for our Account Executives, and shaping the first impression of our brand.
Key Responsibilities:
- Prospect into target accounts via email, cold calls, and other outbound tactics to generate qualified leads.
- Respond to and qualify inbound interest, ensuring timely follow-up and alignment with ideal customer profiles.
- Understand our product offering and communicate its value to CFOs, Controllers, and finance teams.
- Book discovery calls and product demos for Account Executives, passing qualified opportunities through the pipeline.
- Work closely with sales and marketing to align outreach with campaigns, content, and personas.
- Maintain accurate data and activity tracking in CRM (e.g., HubSpot, Salesforce).
- Continuously test and improve messaging, cadences, and outreach strategies based on conversion data.
Qualifications:
- 1–3 years of experience in a B2B Sales Business Development, business development, or inside sales role (experience in SaaS, finance-related industries or Accounting is a plus).
- Strong communication skills, both written and verbal, with the ability to spark conversations and build rapport quickly.
- Comfortable working in a fast-paced, goal-oriented environment with clear KPIs.
- Organized, self-motivated, and eager to learn and grow within a high-performance sales team.
- Familiarity with sales tools such as Hubspot, Zoominfo, Sales Navigator and other sales tools.
- A curious mindset and genuine interest in financial technology and solving problems for finance teams.
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