Digital Merchandising Strategist
4 weeks ago
Best Infosystems Ltd. is seeking a highly skilled Merchandise Specialist to join our team.
Job Summary:We are looking for a Merchandise Specialist to lead the maintenance of e-commerce customers' websites with up-to-date, accurate, and compelling product imagery, video, and product copy. The ideal candidate will have a strong understanding of digital merchandising and marketing strategies, as well as experience working with internal PIM and DAM systems and third-party Content Service Providers.
Key Responsibilities:- Execute flawless online assortment that is attractive to both shoppers and machines (SEO) across specific set of customers.
- Lead new item setup and the refinement of product detail pages and online brand destinations.
- Partner with Design and brand teams to develop online marketing materials and ensure latest and greatest product packaging and information is available to shoppers on customers' sites.
- Partner with the sponsored Search team to understand the keywords shoppers use to search for our products and align our items' product content with these terms.
- Work with Marketing and Sales teams to determine appropriate assortment and product content used in our marketing efforts.
- Assist in the creation of product renders and marketing assets.
- Marketing expertise— ~3-4 years of experience developing and executing digital merchandising or marketing/media programs, including the development of copy, product descriptions, imagery, etc.
- eCommerce and performance marketing mindset—understanding of how to leverage SEO and merchandising tactics to find and engage shoppers and drive conversion.
- Adobe Photoshop (Beginner-Intermediate skill level). Basic training will be provided.
- Understanding of data of relevant digital KPIs via a strong analytical mindset.
- A track record of delivering results in complex, multi-stakeholder and fluid environments.
- Ability to juggle multiple priorities while ensuring flawless execution.
Best Infosystems Ltd. offers a dynamic and challenging work environment, with opportunities for growth and development. We are committed to providing our employees with the tools and resources they need to succeed.
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