Performance Marketing Strategist

10 hours ago

Thiruvananthapuram, Kerala, India beBeeMarketing Full time ₹ 1,50,00,000 - ₹ 2,50,00,000
About the Company

We are a haven of brand-centric visionaries, strategic geniuses, and creatively inspired media experts dedicated to delivering impeccable outcomes. Our collective capabilities propel us forward, fueled by the trust of our clients and their growing needs.

Our team comprises around 75 experts who draw inspiration from one another. We specialize in strategic media campaigns across various platforms, including TV, Print, Digital, OOH, Radio, Cinema, BTL, and PR.

We have served 500+ clients globally with an unwavering commitment to delivering unparalleled solutions that drive brand success.


About the RoleKey Responsibilities
  • Plan, execute, and optimize paid marketing campaigns across digital platforms.
  • Owning the paid media budget – making strategic decisions to maximize ROI and customer growth.
  • Analyzing campaign performance and continuously optimizing for key metrics: ROAS, CAC, CTR, and conversion rates.
  • Conducting A/B tests on creatives, audiences, copy, and landing pages to drive performance improvements.
  • Collaborating with the design and content teams to develop compelling, on-brand campaign assets.
  • Monitoring industry trends, platform updates, and competitor activity to identify new opportunities.
  • Reporting on campaign performance and sharing actionable insights with stakeholders.

What We're Looking For
  • 3–5 years of experience in performance marketing, ideally in a fast-growing or digital-first environment.
  • Hands-on experience managing campaigns on platforms like Google Ads, Meta Business Manager, and AdWords.
  • Strong analytical skills – comfortable interpreting data and turning insights into strategy.
  • Proficiency with tools such as Google Analytics, Google Tag Manager, and data dashboards.
  • A strong understanding of key marketing metrics: ROAS, CAC, CLTV, attribution models, etc.
  • Highly organized with excellent attention to detail and the ability to manage multiple campaigns simultaneously.
  • A collaborative mindset – you're comfortable working cross-functionally and presenting ideas clearly.
  • Based in or willing to relocate to Dubai.

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