Digital Ad Spend Optimization Specialist

2 weeks ago

Kurnool, Andhra Pradesh, India beBeePerformance Full time ₹ 8,00,000 - ₹ 15,00,000
Job Title:

Ads Performance Analyst

About the Role:

We are seeking a talented and detail-oriented Ads Performance Analyst to join our team. As an Ads Performance Analyst, you will be responsible for monitoring and analyzing the performance of online advertisements.

Key Responsibilities:
  • Ad Performance Analysis: Monitor and analyze the performance of online advertisements, including metrics such as click-through rates, conversion rates, and return on ad spend (ROAS).
  • Data-Driven Insights: Generate reports and provide insights based on data analysis, identifying trends and areas for improvement.
  • Communication: Effectively communicate findings and recommendations to stakeholders, including finance teams and senior leadership.
  • Collaboration: Collaborate with the finance team to ensure ad spending aligns with budgetary constraints and objectives.
Requirements:
  • Performance Analysis: Strong performance analysis and data analytics skills, with experience in tools such as Google Analytics.
  • Analytical Skills: Excellent analytical skills, with ability to interpret complex data sets and identify key trends.
  • Communication Skills: Effective communication skills for presenting data-driven insights, with ability to tailor message for various audiences.
  • Finance Knowledge: Understanding of finance and budget management principles, with ability to apply this knowledge in ad spend optimization.
  • Education: Bachelor's degree in Marketing, Business, Statistics, or a related field.
What We Offer:

A dynamic and supportive work environment that fosters professional growth and development. Opportunity to work with a talented team of professionals who share your passion for data-driven insights. A competitive salary and benefits package that reflects your value to the organization.

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