Digital Marketing Strategist
2 weeks ago
We are seeking a seasoned Digital Marketing Strategist to lead our brand visibility efforts. As a key member of our marketing team, you will be responsible for designing and implementing marketing communication plans that enhance our brand presence and products awareness.
About the JobAs a Digital Marketing Strategist, you will work closely with our geography marketing teams to execute all marketing campaigns and activities in different geographies across India. You will also coordinate with different functional teams for campaign execution and develop a good vendor base for soft/hard POSMs and manage vendors effectively along with our procurement team.
Key Responsibilities- Design and implement marketing communication plans to achieve business objectives by enhancing brand visibility and products awareness
- Plan, budget, and execute marketing activities, including creating marketing calendars and maintaining budgets and costs
- Develop creative briefs and work with brand, creative, and communication agencies to deliver communications and collaterals
- Define national and regional marketing communication plans across different physical channels and digital mediums
- Execute social media marketing plans and track, monitor, report, and take corrective actions to execute and deploy marketing communication campaigns within timelines
- Strong brand and marketing communication experience with a minimum of 10-12 years of experience
- In-depth knowledge of different media and ability to plan and work with numbers and budgeting
- Excellent interpersonal and teamwork skills, being methodical, and passionate about delivering results
- Proficiency in using MS PPT, Excel, and marketing tools
The estimated salary for this role is ₹18,00,000 - ₹22,00,000 per annum, depending on experience. We offer a comprehensive benefits package, including health insurance, retirement savings plan, and paid time off.
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