Email Campaign Strategist

1 day ago


Anantapur, Andhra Pradesh, India beBeeEmailCampaign Full time ₹ 12,00,000 - ₹ 18,00,000
Email Campaign Strategist

Drive results-driven email marketing campaigns from setup to optimization.

  • Leverage expertise in Oracle Responsys, Unity, and Infinity IQ for campaign execution.
Key Responsibilities:
  • Manage end-to-end campaign execution, including data selection, rollout, and reporting.
  • Become proficient in creating and managing customer workflows, segmentation, and targeting strategies.
Requirements:
  • 4+ years of hands-on experience designing and managing email campaigns using Oracle Responsys.
  • Strong experience in Oracle Unity CDP implementation.
  • Develop BI reports with Oracle Infinity IQ, including dashboard insights.
PREFERRED SKILL SETS:
  • Candidates with Eloqua/Responsys + SQL skill sets.

As a key team member, you will support the entire campaign lifecycle, leveraging personalization strategies and data-driven insights to maximize performance.

You will be responsible for developing customer workflows, segmentation, and targeting strategies, presenting actionable recommendations to internal teams and clients.



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