Regional Business Development Manager

7 hours ago

Delhi, Delhi, India beBeeBusiness Full time

Key Responsibilities:

  • Drive business growth in the region through effective execution and quality monitoring of footfall generation plans.
  • Provide timely and strategic inputs for store business planning, aligning with sales goals.
  • Conduct structured competitor analysis to identify emerging threats and opportunities.
  • Generate leads for regional managers, highlighting potential for new stores and untapped business areas.
  • Sales & Marketing Alignment: Support local marketing execution to drive footfalls in alignment with business objectives.

Franchisee Management

  • Act as key relationship manager with franchisees on operational aspects, ensuring alignment with SOPs and business standards.
  • Encourage franchisee investments in new projects and store enhancements.
  • Maintain strong communication and collaboration with franchisees to ensure business consistency and growth.

Merchandise Management

  • Undertake regular store visits to review merchandise effectiveness and recommend assortment changes.
  • Flag merchandise gaps based on store performance and consumer trends, collaborating with central merchandising teams.
  • Optimize stock levels at the regional level, leveraging data insights.

Store Operations

  • Monitor store opening timelines to ensure punctual and smooth launches.
  • Oversee operational adherence for cash management, stock management, cost controls, housekeeping and visual standards, and staff attendance.
  • Lead new store openings, including recruitment and end-to-end management of the store opening checklist.
  • Conduct regular SOP audits, identify operational gaps, and initiate corrective action.
  • Ensure consistent meeting of store operating standards.

Consumer Insights

  • Drive CRM compliance and aim for high customer registration rates.
  • Analyze customer behavior across stores to understand demographic/psychographic variations.
  • Use insights to localize store strategies and optimize product or service offerings.
  • Build rapport with top customers to strengthen loyalty and engagement.
  • Work with marketing to adapt strategies that resonate with local consumer needs and preferences.

Team Management & Performance Enablement

  • Recruit Store Managers in consultation with Regional Managers.
  • Conduct quarterly performance appraisals and reviews for store managers.
  • Motivate and engage retail teams to foster a high-performance culture.
  • Set weekly sales targets based on market trends, store capability, and business objectives.
  • Monitor budget compliance and set monthly spend plans.
  • Facilitate training with Store Managers and Customer Care Associates:
  • Identify specific skill gaps.
  • Promote best-practice sharing across stores.
  • Ensure execution of training calendar.
Desired Skills & Experience
  • Sales
  • Marketing
  • Sales & Marketing Alignment
  • Retail
  • Operations
  • Franchisee Management
  • Team Management
  • Customer Engagement
  • Budget Management

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