
Senior Analytics Professional
1 week ago
Job Summary
We seek a senior analytics professional to drive media optimization and measurement.
The role will be responsible for delivering actionable insights, evaluating marketing effectiveness, and driving data-backed recommendations to optimize media investments.
- Develop advanced analytics models for customer lifetime value, anomaly detection, and media mix modeling.
- Solve complex media optimization problems and conduct A/B testing to evaluate proposed solutions.
- Partner with domain leads and business stakeholders to clearly understand business requirements; design and develop analytical and AI solutions to drive recommendations that align with the organization's strategy and objectives.
This role requires strong technical skills in programming languages such as Python, Spark, SQL, and experience with cloud-based platforms like Databricks, Snowflake, and Azure. Additionally, knowledge of machine learning algorithms, data structures, and software design principles is essential.
Key Responsibilities:
- Drive performance improvement through data-driven recommendations.
- Employ innovative thinking and collaborate with cross-functional teams to deliver scalable AI solutions.
- Work closely with business partners, data scientists, data engineers, and architects to quickly develop and deploy Artificial Intelligence (AI) solutions.
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