Senior Digital Marketing Executive

5 days ago

Greater Noida, Uttar Pradesh, India beBeeDigitalMarketing Full time ₹ 4,00,000 - ₹ 7,00,000
Digital Marketing Strategist

As a key player in our team, you will be responsible for driving business growth through innovative digital marketing strategies.

About the Role:
  • You will develop and execute comprehensive digital marketing plans aligned with our overall business objectives.
  • Implement and manage digital marketing campaigns across various channels, including social media, email, content marketing, and search engine marketing.
  • Oversee and manage our presence on social media platforms, create engaging and shareable content to increase brand awareness and drive user engagement, monitor social media trends, track metrics, and adjust strategies accordingly.
  • Develop and execute content marketing strategies to enhance our online presence, create and optimize content for various digital channels, including our blog, website, and third-party platforms.
  • Implement SEO strategies to improve our search engine rankings, conduct keyword research, on-page and off-page optimization, and regularly analyze and report on SEO performance.
  • Plan and execute targeted email marketing campaigns to nurture leads and retain customers, monitor email campaign metrics, and implement improvements based on performance analysis.
  • Manage and optimize paid advertising campaigns, including pay-per-click (PPC) and display advertising, monitor budgets, analyze ROI, and adjust campaigns to maximize effectiveness.
  • Utilize analytics tools to track and analyze digital marketing performance, provide regular reports to leadership, highlighting key performance indicators (KPIs), and recommending adjustments to strategies.
  • Collaborate with internal teams to align digital marketing efforts with overall business goals.
  • Stay abreast of industry trends, emerging technologies, and digital marketing best practices.

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