
Customer Relationship Management Specialist
2 days ago
Job Title: CRM Executive
A highly proactive and detail-oriented CRM professional is required to drive customer relationship management initiatives forward.
Key Responsibilities:
- We manage and maintain the CRM database, ensuring data accuracy, cleanliness, and segmentation for optimal business outcomes.
- Execute targeted CRM campaigns (email, SMS, push notifications) to support sales and marketing strategies.
- Monitor customer engagement, conversion rates, and churn, providing actionable insights to inform business decisions.
- Collaborate with cross-functional teams to personalize and optimize customer journeys, enhancing overall customer experience.
- Analyze campaign performance and provide regular reports with recommendations for improvement, driving growth and retention.
- Support loyalty and retention programs, including customer feedback and satisfaction surveys to foster long-term relationships.
- Assist in the automation of CRM processes and workflows to streamline efficiency and productivity.
Required Skills and Qualifications:
- Bachelor's degree in Business, Marketing, Data Analytics, or related field.
- Experience in B2B or B2C environments, with a focus on customer-centric approaches.
- 1–3 years of experience in a CRM, marketing, or customer engagement role, with a track record of delivering results.
- Proficiency in CRM platforms (e.g., Moengage, Firebase, Kwikengage) and tools like Excel or Google Sheets.
- Strong analytical skills, with the ability to collect, analyze, and interpret complex data sets.
- Excellent communication and collaboration skills, with a focus on building strong relationships with stakeholders.
- Detail-oriented with a strong focus on data quality and customer insights, driving informed business decisions.
- Familiarity with digital marketing and customer segmentation strategies, with a focus on delivering targeted results.
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