Beep App | Head of Growth | pune

4 weeks ago

pune, India Beep App Full time

Responsibilities

What we're looking for -

As seen on shark tank, we're building a students career platform. We're looking for passionate & smart candidates who are growth hackers and love growth.


Selected applicants’ day-to-day responsibilities include:

  • Brainstorm new ideas to create a trending brand amongst college students
  • Growth Hacking - use virality as a concept to push the platform to a massive audience & user base
  • Use influencer marketing to work with different influencers all across the country in various domains.
  • Build nation-wide campus ambassadors program with over 10,000 ambassadors across the nation.
  • Ensure that the creative marketing campaigns result in traction on the platform
  • Build creative strategies & implement contests in colleges
  • Relationship Management: Develop and manage relationships with senior management at companies
  • Strategy Planning: Create a strategic roadmap and execution plan for the acquisition of new clients in line with the overall organisational objectives.
  • Work on SEO, SEM & App Store Optimisation of the platform, Google Ads, Meta Ads
  • Take complete ownership of the marketing process, forecast growth for specific periods
  • Ensuring brand-standard experience for prospective members and sharing more about the benefits


Process Optimization

  • Ideate and collaborate with other growth channel owners (paid media, web, social, outbound, events, inside sales, etc.) to develop new and innovative ways of working across teams to drive productivity and streamline processes
  • Partner with marketing ops to optimize processes and utilize new technologies
  • To identify gaps, shorten turnaround times and drive improvements


Campaign Reporting and Communication

  • Own and report end-to-end campaign performance
  • Track lead progression. Understand and improve conversion of leads into pipeline inflow
  • Ensure alignment between horizontal and vertical teams
  • Substantiate business communications with performance data
  • Provide ongoing communication on strategy, approach and performance


Qualifications

  • Bachelor's degree
  • 5+ Years of work experience in Growth, Marketing, Product, and Executing campaigns
  • Creative individual
  • Masters degree preferred
  • Strong negotiation skills
  • Good knowledge of Technology & Tools
  • Excellent communication skills
  • Strong grasp of English
  • Your pulse speeds up when you talk to like-minded enthusiasts

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