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Sales Lead Generation Specialist
2 months ago
The Sales Lead Generation Specialist is responsible for prospecting, qualifying and generating new sales leads to support in building a pipeline of leads to meet business plans, and company objectives. The individual will be a highly motivated, self-starter able to identify and develop new business prospects from multiple sources including phone calls, social media, emails and other relevant channels like self research.
Responsibilities & duties:
- Research, track, maintain and update leads
- Make outgoing calls to develop new business
- Contact prospects to qualify leads
- Direct email marketing to key clients and prospects
- Research and maintain lead generation database
- Conduct customer research
- Determine and identify key buying influencers within these prospects/leads
- Conduct client or market surveys to obtain information about potential leads
- Participate in the preparation of proposals and / or sales presentations
- Provide accurate and timely information to management
- Develop a strong knowledge of the company’s products and services in order to facilitate the sales process
Skills / Requirements:
- Excellent English communication (verbal and written)
- Experience with cold calling
- Experience with research and maintaining databases
- Proficient in MS Office including Word, Excel, and Outlook
- Experience preferred using CRM tools
- Strong project and time management skills
- Experience working in fast paced environment (preferred)