Strategic Marketing Growth Expert

1 week ago


kanpur, India beBeeMarketing Full time

Senior Marketing Growth StrategistThis position is at the intersection of performance marketing, creative strategy, and client success. The successful candidate will oversee and scale BLKBOX's structured creative testing engine across top mobile gaming partners.Develop and Manage Creative Testing Framework: Develop and manage BLKBOX's structured creative testing framework end-to-end.Identify Creative Hypotheses and Design Test Plans: Identify creative hypotheses, design test plans, and execute multi-channel tests.Analyze Performance Data and Translate Findings: Analyze performance data across CPM, CTR, CPI, IPM, CPA, ROAS and translate findings into actionable insights.Collaborate with Teams: Collaborate with internal Creative, UA, and Data teams to align on performance goals and creative priorities.Manage Client Relationships: Manage high-touchpoint client relationships; present insights, recommendations, and roadmaps with clarity and confidence.Bonus Points:Experience working with mobile gaming top-grossers: Experience working with mid-core, strategy, RPG, casual, etc.Familiarity with creative scoring, iteration systems, and machine-learning-based creative insights: Familiarity with creative scoring, iteration systems, and machine-learning-based creative insights.



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