Digital Business Leader

13 hours ago


bangalore, India beBeeStrategist Full time

Senior Media Planner - Business GrowthThe role of Senior Media Planner is crucial in driving business growth and retention through effective media planning strategies.Develop and execute strategic plans to drive client ROI, retention, and growth.Lead end-to-end integrated media planning across offline and digital channels, ensuring alignment with brand objectives.Build, strengthen, and manage client relationships, understanding their business challenges and delivering tailored solutions.Mentor and guide teams, promoting collaboration, efficiency, and high performance.Work closely with stakeholders – buying, operations, finance, strategy, and analytics – to deliver unified outcomes.Craft compelling narratives and presentations to communicate strategies, performance, and insights to clients and leadership.Lead new business pitches, collaborating across teams to drive business wins.The ideal candidate will demonstrate a strong understanding of brand needs, consumer behavior, and media dynamics across both offline and online channels. Key skills include:Proven experience in a similar role within the media/advertising industry.Strong track record of planning across offline and digital media platforms.Deep understanding of the Indian media landscape and ability to translate insights into actionable plans.Demonstrated experience in leading client relationships.Skilled in leading diverse teams and creating a high-performance culture.Strong communication skills with talent for storytelling and persuasive presentation design.Tech-savvy with exposure to media tools, consumer panels, and tracking systems.



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