[Urgent] Manager

Manager - Senior Content Writer We are seeking an experienced Manager Senior Content Writer to lead our thought leadership and long-form content initiatives This role is critical to establishing Firstsource as a trusted voice in the BPO industry through compelling research-driven content that demonstrates our expertise and insights Key Responsibilities Strategic Content Development Create comprehensive long-form content including white papers industry reports case studies and thought leadership articles that position Firstsource as an industry leader AI-Enhanced Research Analysis Conduct in-depth research on BPO industry trends market dynamics and emerging technologies using both traditional methods and AI-powered research tools to inform content strategy and ensure accuracy SEO-Optimized Content Strategy Develop and execute content calendars aligned with business objectives incorporating SEO best practices keyword optimization and understanding of AI overviews and zero-click search trends Industry Expertise Leverage deep understanding of BPO operations digital transformation automation and emerging technologies to create authoritative content Multi-Channel Content Planning Develop content that works across platforms understanding the shift toward platform-specific strategies and zero-click content consumption Stakeholder Collaboration Work closely with subject matter experts executives and business leaders to extract insights and develop compelling narratives Content Quality Assurance Ensure all content meets high editorial standards aligns with brand voice and demonstrates experience expertise authoritativeness and trust E-E-A-T Performance Analytics Monitor content performance metrics across multiple channels analyze engagement data and optimize content strategy based on conversion quality rather than just traffic metrics Required Qualifications Experience 5 years of professional content writing experience with a focus on long-form content creation Industry Background Content writing experience in IT ITES SaaS or technology sectors OR journalism background with a focus on covering the technology industry BPO Knowledge Deep understanding of the BPO industry including operations technology and market dynamics Writing Expertise Proven track record in creating high-quality long-form content such as white papers research reports and thought leadership articles AI SEO Proficiency Experience with AI content creation tools ChatGPT Jasper etc and modern SEO practices including optimization for AI overviews and answer engines Research Skills Strong research capabilities with ability to synthesize complex information into compelling narratives using both traditional and AI-enhanced methods Education Bachelor s degree in English Journalism Communications Business or related field Preferred Qualifications Technology journalist with proven track record covering IT ITES SaaS or BPO industries Content marketing experience within IT services software or technology consulting firms Understanding of digital transformation automation and emerging technologies in business services Experience in B2B content marketing within the services industry Understanding of digital marketing and SEO best practices Project management experience MBA or relevant advanced degree What We Offer Opportunity to shape thought leadership for a leading BPO organization Collaborative work environment with access to industry experts Professional development opportunities Competitive compensation and benefits package About Firstsource Firstsource is a specialized global business process management partner and an RP-Sanjiv Goenka Group company We provide transformational solutions and services spanning the customer lifecycle across Healthcare Banking and Financial Services Communications Media and Technology and other diverse industries With an established presence in the US the UK India Mexico Australia and the Philippines we act as a trusted growth partner for leading global brands including several Fortune 500 and FTSE 100 companies