Lead Generator

Job Description

Job Category: 2+ Year

Job Type: Full Time

Job Location: Ahmedabad

We are seeking a highly motivated and results-driven Lead Generator to join our team in the fast-growing field of Building Information Modeling (BIM). As a Lead Generator, you will play a crucial role in identifying and generating potential leads for our BIM services. Your primary responsibility will be to proactively reach out to prospective clients, nurture relationships, and gather key information to qualify and convert leads into sales opportunities. The ideal candidate will have excellent communication and research skills, a strong understanding of the BIM industry, and a passion for generating business growth.

Responsibilities

- Lead Generation: Conduct market research to identify potential leads within the BIM industry. Utilize various resources such as industry directories, online platforms, and social media to identify and target key decision-makers and stakeholders.
- Prospecting and Outreach: Proactively reach out to potential leads through cold calling, email campaigns, and networking events. Engage in meaningful conversations to introduce our BIM services, identify their specific needs, and qualify leads based on their potential for collaboration.
- Relationship Building: Build and maintain strong relationships with potential clients through regular follow-ups and communication. Develop a deep understanding of their business objectives, challenges, and pain points related to BIM implementation and present tailored solutions.
- Lead Qualification: Conduct thorough research and gather relevant information to assess lead quality and suitability for our services. Qualify leads based on predetermined criteria, including budget, timeline, project size, and strategic alignment.
- Collaboration with Sales Team: Work closely with the sales team to transfer qualified leads and provide them with detailed background information to facilitate effective follow-up and conversion. Collaborate on lead nurturing strategies and assist in creating compelling proposals and presentations.
- CRM Management: Update and maintain accurate records of all lead-related activities, communications, and status changes in the Customer Relationship Management (CRM) system. Generate reports and provide regular updates to management regarding lead generation progress, pipeline, and conversion rates.
- Industry Awareness: Stay up-to-date with industry trends, market developments, and competitors activities. Continuously expand your knowledge of BIM technologies and their applications to effectively communicate the value proposition of our services.

Requirements

- Bachelor's degree in business, marketing, engineering, architecture, or a related field is preferred.
- Proven experience in lead generation, business development, or sales within the BIM or construction industry.
- Experience in Cold-Calling
- Strong knowledge of Building Information Modeling (BIM) concepts, software applications, and industry standards.
- Excellent communication and interpersonal skills with the ability to engage with diverse stakeholders.
- Self-motivated, target-driven, and able to work independently with minimal supervision.
- Exceptional research and analytical skills to identify potential leads and gather relevant information.
- Proficiency in using CRM software and other lead management tools.
- Familiarity with sales and marketing techniques, including cold calling, email campaigns, and networking strategies.
- Strong organizational skills with the ability to prioritize tasks and manage multiple leads simultaneously.
- Ability to adapt to a dynamic and fast-paced work environment.

Join our team as a Lead Generator and contribute to the growth of our BIM services by connecting us with potential clients, fostering relationships, and driving business opportunities.

About MaRS BIM Solutions

MaRS BIM Solutions is a leading provider of BIM services, working across architectural, structural, and MEP disciplines. We help clients streamline their projects with accurate Revit Modeling Services and efficient workflows. Our team values innovation, collaboration, and client satisfaction in every project.