Performance Marketing Lead

1 day ago

Gurgaon, Haryana, India GoKwik Full time
Job Description

About GoKwik

GoKwik is a growth operating system designed to power D2C and eCommerce brands from checkout optimization and reducing return-to-origin (RTO), to payments, retention, and post-purchase engagement. Today, GoKwik enables over 12,000 merchants worldwide, processes around $2 billion in GMV, and is strengthening its AI-powered infrastructure. Backed by RTP Global, Z47, Peak XV, and Think Investments and bolstered by a $13 million growth round in June 2025 (total funding: $68 million) GoKwik is scaling aggressively across India, the UK, Europe, and the US.

Why This Role Matters

This isnt just about running performance campaigns its about building and scaling a marketing services business from the ground up. Youll oversee 50+ brand accounts, lead a high-performing team, and directly own P&L for the vertical. Your work will shape how D2C brands across India grow through performance marketing, retention, and client partnerships. If youre a strategic thinker who thrives in solving problems from first principles and scaling service operations, this is your chance to lead with real impact.

What Youll Own

- Build, lead, and mentor a team of performance marketers, analysts, and account managers
- Own P&L responsibility for the marketing services business unit
- Drive operational excellence, scalable processes, and client success at scale
- Develop and oversee media strategies across Meta, Google, and emerging platforms for Ecommerce brands
- Partner with client leadership to align marketing goals with business outcomes
- Ensure retention, upselling, and expansion across accounts
- Monitor campaign efficiency, ROI, and attribution models
- Build robust reporting and analytics frameworks for actionable insights
- Test, learn, and scale performance marketing playbooks for continuous growth
- Break down complex business challenges into simple, scalable solutions

Who You Are

- 710 years of experience in growth and performance marketing
- Proven success in managing large client portfolios (20+ brands, preferably D2C)
- Deep understanding of Meta, Google Ads, attribution, ROAS, CAC, and LTV
- Experience in service delivery, client success, operations, and P&L ownership
- Analytical, structured thinker with a first-principles problem-solving mindset
- Excellent leadership, communication, and client relationship skills

Why GoKwik

At GoKwik, you wont just manage campaigns youll lead the entire marketing services vertical. Youll work directly with fast-growing D2C brands, drive their growth stories, and build scalable processes from scratch. Were a fast-moving, impact-driven team where youll get the freedom to shape culture, teams, and strategy with competitive compensation and performance-linked incentives.

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