
Performance Marketing Lead
3 days ago
Hiring: "Performance Marketing Lead" - Gurgaon. 4-6 year experience
Please read the job description carefully before applying to ensure you meet all the mandatory criteria.
Note: Looking for Immediate Joiners to 30 days of Notice period candidates.
Note: To facilitate a smooth hiring process, please ensure that your current CTC is aligned with the budget we have set for this role.
Required Skills: Data Analysis, Experience with Google or Meta Platform, Performance Marketing, Paid Media Campaign Management (large-scale)
CTC: ₹12–14 LPA
Work Mode: Onsite- 6 days working
Age Criteria: Must not be over 32 years old
Mandatory Criteria:
● Must be from D2C, e-commerce or FMCG industry are only applicable.
● Must have handled large-scale paid media campaigns across Meta and Google Ads (experience with additional platforms is a plus).
● Must have managed Marketing budgets effectively while monitoring key KPIs (CAC, ROAS, CTR, CR) and reporting performance metrics regularly
● Must have handled the budget of campaigns in Crores.
●* Strong analytical mindset with deep knowledge of attribution models, customer acquisition, and conversion funnels.*
● Must have expertise in using tools such as GA4, Meta Ads Manager, and attribution platforms etc.
About the Role:-
We are looking for a highly driven and analytical Performance Marketing Lead to own and scale our paid marketing efforts across Meta, Google, and other performance channels. This role requires a strategic thinker with a strong bias for execution, who can deliver measurable results, optimize campaigns for ROI, and drive sustainable growth for the brand.
Key Responsibilities:-
- Lead the planning, execution, and optimization of paid campaigns across Meta, Google, and other relevant channels.
- Manage marketing budgets effectively while monitoring key KPIs (CAC, ROAS, CTR, CR) and reporting performance metrics regularly.
- Continuously test and refine ad creatives, audiences, ad placements, and bidding strategies to maximize impact.
- Analyze campaign performance using tools such as GA4, Meta Ads Manager, and attribution platforms.
- Partner with creative and content teams to develop high-performing ad assets.
- Collaborate cross-functionally with retention, product, and design teams to optimize the full-funnel experience, including landing pages.
Job Type: Full-time
Application Question(s):
- Do you have have 4 years of experience in Core Performance Marketing from D2C, e-commerce or FMCG industry?
- Do you have experience in handling large-scale paid media campaigns across Meta and Google Ads?
- Do you have experience in managing Marketing budgets effectively while monitoring key KPIs (CAC, ROAS, CTR, CR) and reporting performance metrics regularly?
- Do you have experience in handling the budget of campaigns in Crores?
- Do you have have experience in using tools such as GA4, Meta Ads Manager, and attribution platforms?
Work Location: In person
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