Influencer marketing associate

15 hours ago

Noida India CAREER BLOC Full time

Job Description Industry & Sector: Fast-growing HR technology and career development platform operating at the intersection of talent discovery, employer branding, and digital learning. We build tools and campaigns that connect career-minded professionals with high-impact employers across India. Role Title: Influencer Marketing Specialist (On-site, India) About The Opportunity Join a revenue-driven marketing team focused on creator-led growth and employer-brand amplification. This on-site role drives end-to-end influencer campaignsidentifying creators, briefing content, negotiating partnerships, and measuring impact to accelerate user acquisition and brand trust. Role & Responsibilities - Source and engage micro-to-macro creators across Instagram, TikTok and YouTube to support demand-generation and employer-brand campaigns. - Develop clear campaign briefs and creative guidelines aligned to marketing objectives, timelines, and KPIs. - Manage end-to-end influencer relationships: outreach, negotiation, contracting, content approval, and payment coordination. - Collaborate with content, performance marketing, and product teams to integrate creator content into paid and organic funnels. - Track campaign performance using analytics dashboards; measure reach, engagement, conversions and ROI, and recommend optimization actions. - Maintain a creator roster and campaign calendar; document learnings and scale repeatable processes for faster launches. Skills & Qualifications Must-Have - Influencer Outreach - Influencer Relationship Management - Campaign Briefing - Contract Negotiation - Instagram - TikTok - Google Analytics - Meta Ads Manager Preferred - GRIN - Upfluence - YouTube Benefits & Culture Highlights - On-site, collaborative marketing environment with clear career progression into senior creator or performance roles. - Data-driven culture: access to analytics tools, campaign budgets, and cross-functional mentorship. - Hands-on ownership of end-to-end influencer programs that directly impact growth metrics. Location: On-site India. If you are a proactive creator marketer who combines negotiation skills with performance analytics and a deep understanding of creator ecosystems, apply to join the team and help scale creator-led growth. Skills: influencer outreach,influencer,instagram,contract negotiation,influencer marketing,google analytics,influencer marketer,campaigns,analytics

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