Business Development Executive

3 weeks ago

Durg India Thyrocare Technologies Ltd. Full time

Job Description

Job Summary

A Business Development Executive for diagnostics is responsible for identifying, developing, and closing new business opportunities. This role involves building and maintaining relationships with key stakeholders in the healthcare sector, such as doctors, hospitals, clinics, and laboratories, to promote and sell diagnostic products and services. The BDE plays a strategic role in market analysis, sales strategy development, and achieving sales targets to contribute to the company's overall growth.

Key Roles and Responsibilities

Lead Generation and Client Acquisition:

Actively research and identify new business opportunities and potential clients within the diagnostic industry.
Conduct outreach through various channels, including cold calling, networking, and attending industry events and conferences.
Develop and execute effective lead generation strategies to create a robust sales pipeline.
Relationship Management:

Build and nurture strong, long-term relationships with new and existing clients.
Serve as the primary point of contact for clients, understanding their needs, and providing tailored diagnostic solutions.
Address client inquiries and concerns promptly to ensure high levels of customer satisfaction.
Sales and Strategy:
Develop and implement strategic plans to achieve and exceed sales targets and business objectives.
Prepare and deliver compelling presentations and proposals to prospective clients.
Negotiate and finalize contracts, pricing, and terms with clients.
Work to increase sales volume and market share for the company's diagnostic offerings.

Market Research and Analysis:

Stay informed about industry trends, competitor activities, and emerging opportunities in the diagnostic and healthcare sectors.
Analyze market data and customer feedback to inform business strategies and product development.
Provide insights from the field to internal teams (e.g., marketing, product development) to help align business strategies.

Collaboration and Reporting:

Collaborate with cross-functional teams, including marketing, product, and sales, to ensure a cohesive and effective approach to business development.
Track and report on sales performance metrics, outcomes, and progress against goals.
Maintain an accurate sales funnel and customer data in a CRM (Customer Relationship Management) system.
Required Qualifications and Skills

Educational Background:

A bachelor's degree in Business Administration, Marketing, Healthcare Management or a related field is typically required.

Experience:

Proven experience in business development, sales, or account management, preferably within the medical, healthcare, or diagnostic industry.
A strong track record of achieving and exceeding sales targets.

Core Skills:

Exceptional communication, negotiation, and presentation skills.
Strong business acumen and understanding of the sales cycle.
Excellent networking and relationship-building abilities.
Strategic thinking and problem-solving skills.
Ability to work independently as well as part of a team.
Willingness to travel for client meetings, conferences, and networking events.

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