
Senior Sales and Marketing Manager
3 weeks ago
Job Description
Key Responsibilities:
1. Business Development & Market Expansion:
a)[]Identify and develop new business opportunities in key industry segments, including:
- - - - - Pharmaceutical Formulators & API Manufacturers
- Food, Flavours & Fragrances
- Cosmetics & Personal Care Product Manufacturers &
- Vegetable Oils extraction Units
- Establish and maintain strong relationships with key accounts and decision-makers in target industries.
- Formulate and execute strategic marketing plans to enhance brand positioning and sales revenue.
1. Product-Specific Marketing & Sales Expertise:
a)[]Develop and implement sales strategies for the following products:
- - - - - Propylene Glycol
- Polyethylene Glycol
- Glycerine
- Light Liquid Paraffin (LLP)
- Heavy Liquid Paraffin (HLP)
- Petroleum Jelly
- n-Hexane
- Analyse market trends, competitor activities, and customer needs to identify growth opportunities.
- Collaborate with R&D, finance, and supply chain teams to optimize product positioning and profitability.
1. Key Account Management:
a)[]Develop and nurture relationships with existing and potential clients from targeted companies, such as:
1. - - - - Savita Oil Technologies Limited
- Apar Industries Limited
- Pon Pure Chemicals
- Raj Petro
- Galaxy Surfactants
- Provide technical and commercial support to clients, ensuring high levels of customer satisfaction.
- Negotiate contracts, pricing, and long-term agreements with key accounts/ customers.
2. Strategic Planning & Execution:
3. 1. 1. Develop and manage marketing campaigns and promotional activities aligned with corporate objectives.
2. Work closely with internal teams to ensure efficient execution of marketing and sales strategies.
3. Utilize data-driven insights to drive decision-making and performance improvements.
1. Stakeholder Engagement & Cross-functional Collaboration:
a)[]Engage with various industry professionals, including:
- - - - - Purchase & Procurement Teams
- Finance Departments
- R&D Teams
- Quality Control & Laboratories
b)[]Ensure seamless coordination between internal departments and external stakeholders to facilitate smooth transactions and customer satisfaction.
1. Qualifications & Skills:
- Educational Background:
- - B.Tech / B.E. in Chemical Engineering or M.Sc./ B.Sc. in Chemistry
- Additional qualifications in Marketing / Business Management would be advantageous
- Technical & Commercial Acumen:
o Strong understanding of chemical and petrochemical productapplications in diverse industries. o Ability to communicate technical aspects effectively with both technical and non-technical personnel.
- - Proven Sales & Marketing Expertise:
- - Minimum of 15 years of experience in marketing and sales within the chemicals & petrochemicals sector.
- Demonstrated success in business development and key account management.
- Experience in negotiating and closing high-value deals.
- Industry Knowledge & Network:
o Existing network within the targeted industries and companies would be an added advantage. o Awareness of regulatory and compliance requirements within the chemical sector.
- - Soft Skills:
o Excellent communication, negotiation, and presentation skills. o Ability to work independently as well as collaboratively within a team environment.
Note: Candidates with lesser experience but strong potential may be considered for Middle Management Marketing roles.
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