Public Relations Officer
2 months ago
**Job Title**: Public Relations Officer (PRO)
**Location**: Pondicherry
**Job Summary**:
The Public Relations Officer (PRO) will be responsible for managing the hospital’s public image, enhancing its reputation, and facilitating communication between the hospital and various stakeholders. The PRO will develop and implement effective PR strategies to promote the hospital's services, initiatives, and community involvement.
**Key Responsibilities**:
- **Media Relations**: Build and maintain relationships with local and national media outlets; write and distribute press releases, news articles, and feature stories.
- **Communication Strategy**: Develop and execute comprehensive communication plans to promote hospital services, events, and achievements.
- **Crisis Management**: Act as the primary contact during emergencies; develop crisis communication plans and protocols.
- **Community Engagement**: Organize community outreach programs, health fairs, and public seminars to foster community relations.
- **Content Creation**: Write and edit content for the hospital’s website, newsletters, social media, and other communication materials.
- **Event Coordination**: Plan and coordinate public events, press conferences, and hospital tours to enhance visibility and engagement.
- **Stakeholder Liaison**: Collaborate with hospital departments to gather information and promote services effectively.
**Qualifications**:
- Bachelor’s degree in Public Relations, Communications, Marketing, or a related field.
- Proven experience in public relations, preferably in the healthcare sector.
- Excellent written and verbal communication skills.
- Strong organizational and project management abilities.
- Proficiency in social media platforms and digital marketing.
- Ability to work under pressure and handle sensitive information with discretion.
**Preferred Skills**:
- Knowledge of healthcare regulations and ethical considerations in communications.
- Experience in crisis communication and reputation management.
- Bilingual proficiency is a plus.
**Benefits**:
- Competitive salary and benefits package.
- Opportunities for professional development and training.
- A collaborative and supportive work environment.
**Qualifications**:
- Any Degree
Pay: ₹12,000.00 - ₹25,000.00 per month
Schedule:
- Morning shift
- Night shift
- Rotational shift
Supplemental Pay:
- Yearly bonus
Work Location: In person
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