Retention Marketing Executive

2 weeks ago

Vidyavihar Mumbai Maharashtra, India Veena World Full time

**Eligibility**:

- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience (3-5 years) in retention marketing, with a focus on customer loyalty and engagement.
- Strong analytical skills and the ability to interpret customer behavior data.
- Excellent communication and interpersonal skills.
- Creative thinking and a proactive approach to problem-solving.
- Stay informed about industry trends and best practices in retention marketing.

**Responsibilities**:

- As a Retention Marketing Executive, your primary focus will be on fostering customer loyalty and increasing lifetime value. Your responsibilities will include:

- ** Retention Strategy Developme**nt**: Develop and implement comprehensive retention marketing strategies aimed at increasing customer loyalty, repeat business, and overall customer satisfaction.
- ** Customer Data Analysis**:Analyze customer data to gain insights into customer behavior, preferences, and trends. Use this data to identify opportunities for personalized communication and engagement.
- ** Loyalty Programs**:Conceptualize and manage customer loyalty programs to incentivize repeat business. Monitor the effectiveness of these programs and make data-driven adjustments as needed.
- ** Collaboration with Cross-Functional Teams**:Collaborate with teams across the organization to ensure a seamless customer experience. This includes working closely with customer support, product development, and sales teams.
- ** Performance Monitoring and Reporting**:Monitor and report on key retention metrics, such as customer churn rates, customer lifetime value, and engagement metrics. Provide regular reports and insights to the management team.

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