Channel Sales Executive
5 days ago
Overview of Channel Sales Executive:
The Channel Sales Executive at Lord's Med Pathology is tasked with expanding the company's network by generating
leads and establishing HLM (High-Level Medical) labs or franchisee labs. This role focuses on identifying potential
partners, promoting the Lord's Med Pathology brand, and negotiating agreements to bring new labs under the
company's umbrella. The executive is instrumental in driving the company's market expansion strategy through
strategic channel partnerships.
Job Description for the post of Channel Sales Executive:
1. Channel Development and Lead Generation: Identify and target potential channel partners, including
prospective HLM and franchisee lab owners. Utilize various lead generation methods, such as networking,
industry events, referrals, and digital marketing strategies.
2. Relationship Management: Build and maintain strong relationships with potential and existing channel
partners. Act as the primary point of contact, providing partners with information, support, and guidance
throughout the partnership process.
3. Sales Strategy and Execution: Develop and implement targeted sales strategies to attract and secure channel
partners. Customize sales pitches and presentations to address the unique needs and interests of each
potential partner.
4. Negotiation and Contract Management: Negotiate partnership agreements and terms with prospective
channel partners, ensuring mutually beneficial arrangements. Coordinate with internal teams, including legal
and finance, to finalize contracts and agreements.
5. Market Analysis and Competitive Intelligence: Conduct market research to identify new opportunities and
understand competitive dynamics. Analyze industry trends and competitor activities to refine channel sales
strategies.
6. Brand Advocacy and Promotion: Promote Lord's Med Pathology's brand, products, and services to potential
channel partners. Represent the company at industry events, trade shows, and meetings to build brand
awareness and attract partners.
7. Reporting and Analytics: Maintain accurate records of all channel sales activities, including lead status,
pipeline development, and deal closures. Provide regular reports and updates to senior management on
channel sales performance and market insights.
8. Training and Onboarding: Assist new channel partners with the onboarding process, ensuring they are
equipped with the necessary tools and knowledge. Provide training and support to partners on the
company's products and services.
Channel Partners
- Distributors
- Resellers
- Franchisees
- Independent Sales Agents or Representatives
- Healthcare Consultants
- Laboratory Service Providers
- Technology Partners
- OEM (Original Equipment Manufacturer) Partners
Requirements / Qualifications:
- B.Sc./ MBA
- 5-10 Years of Pathology /Healthcare Experience.
- Proven experience in a managerial role within the healthcare industry, preferably in pathology or diagnostic
services.
- Strong leadership and team management skills, with a track record of building and developing highperforming teams.
- Knowledge of regulatory requirements and standards in the healthcare industry.
Contact
Rekha (HR)
6364938768
**Job Type**: Permanent
Pay: ₹35,000.00 - ₹40,000.00 per month
Schedule:
- Day shift
**Education**:
- Bachelor's (preferred)
**Experience**:
- Business development: 1 year (preferred)
- Lead generation: 1 year (preferred)
- total work: 1 year (preferred)
- Sales: 1 year (preferred)
**Language**:
- English (preferred)
Work Location: In person
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