Paid ads executive

6 hours ago

Delhi, India Digital Krushna Full time

Job Title: Paid ads executive (Real Estate Ads Specialist) Location: Wakad, Pune (Work from office)Experience: Minimum 2 yearsDepartment: MarketingReporting To: FounderAbout Digital KrushnaDigital Krushna is a fast-growing, performance-driven marketing agency helping real estate brands generate high-quality leads, optimize ROI, and scale through precision targeting and data-backed ad strategies. We are focused on results, not vanity metrics.Role OverviewWe are looking for a Paid ads executive who has hands-on experience running profitable real estate campaigns on Google and Meta (Facebook/Instagram) .You should have a strong understanding of lead generation funnels, creative testing, and conversion optimization. The goal is simple: generate quality leads that convert into sales.Key ResponsibilitiesPlan, execute, and optimize Google Ads (Search, Display, YouTube) and Meta Ads (Facebook/Instagram Lead & Conversion Campaigns) for real estate clients.Develop and manage end-to-end paid campaigns – from research and setup to tracking and reporting.Conduct keyword research , competitor analysis, and ad copy testing.Create audience segmentation and implement retargeting strategies to improve ROI.Collaborate with creative and content teams to produce high-converting ad creatives and landing pages .Track and analyze campaign KPIs such as CTR, CPC, CPL, CPM, ROAS, and conversion rates .Optimize sales funnels and landing pages for better conversion performance.Stay updated with real estate ad policies , platform updates, and industry best practices.Prepare and present weekly and monthly performance reports to management and clients.RequirementsMinimum 2 years of experience managing paid ad campaigns for real estate projects (Google and Meta).Proven track record of achieving target CPLs and ROI .Strong knowledge of Google Ads Manager, Meta Business Manager , and analytics tools (GA4, GTM, Pixel setup, etc.).Experience with lead tracking and CRM integrations (Zoho, HubSpot, or similar).Strong analytical skills and data-driven decision-making.Excellent communication and presentation skills.Bonus: Experience with automation tools, AI-based ad optimization, or creative testing frameworks.What We OfferCompetitive salary with performance-based incentives.Opportunity to work with top real estate clients and fast-scaling brands.A growth-focused, results-driven work culture.Exposure to advanced performance marketing systems and ad strategies.A fast-track career path to Digital Marketing Manager or Growth Lead roles.

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