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Search Engine Optimization Analyst
2 months ago
Roles and Responsibilities
- Conduct in-depth keyword research and analysis to identify high-value opportunities for our target audience.
- Develop and implement comprehensive SEO strategies, including on-page optimization, technical SEO, and link building.
- Optimize website content, meta tags, and headers to improve search engine visibility.
- Analyze website performance metrics and identify areas for improvement.
- Stay up-to-date with the latest SEO trends and algorithm updates.
- Collaborate with content marketing, web development, and design teams to ensure SEO best practices are followed.
- Track and report on SEO performance metrics, including organic traffic, keyword rankings, and conversion rates.
Desired Candidate Profile
- Bachelor’s degree in Marketing, Computer Science, or a related field (Not Mandatory)
- 2+ years of experience in B2B SaaS SEO (Must)
- Strong understanding of search engine algorithms and ranking factors.
- Proficiency in SEO tools and analytics platforms (Google Analytics, Search Console, SEMrush, Ahrefs, etc.).
- Excellent analytical and problem-solving skills.
- Strong attention to detail and ability to manage multiple projects simultaneously.
- Excellent communication and interpersonal skills.
Preferred Qualifications
- Knowledge of HTML, CSS, and JavaScript (Not mandatory)
- Experience with A/B testing and conversion rate optimization (CRO).