BDM cum Market Researcher

3 weeks ago


chennai, India GOOD FIVE YES JOB CONSULTANCY Full time

Qualifications and Skills

More than 10 years of experience in the FMCG industry, specifically in retail outlet opening and management

In-depth knowledge of the FMCG market, trends, and consumer preferences

Proven track record of successfully opening and managing retail outlets

Strong understanding of new business development strategies and market analysis

Exceptional leadership and communication skills

Ability to handle and prioritize multiple tasks and projects

Experience in manpower handling and team management

Willingness to travel and work in field locations

Proficiency in Microsoft Office Suite and other relevant software

Roles and Responsibilities

Identify potential areas and strategize the expansion plan for opening retail outlets in the FMCG segment

Lead the entire process of outlet opening, including market research, feasibility study, site selection, and lease negotiations

Develop and implement effective marketing and sales strategies to drive footfall and increase revenue

Manage the end-to-end process of setting up new outlets, including store layout design, fixtures and equipment procurement, and inventory management

Supervise and train staff on customer service, product knowledge, and operational procedures

Monitor and analyze sales figures, market trends, and competitor activities to identify business opportunities and optimize performance

Ensure compliance with company policies, procedures, and industry regulations

Collaborate with internal teams, such as marketing, finance, and supply chain, to achieve business objectives

Maintain relationships with key stakeholders, including suppliers and external partners

Stay updated with industry developments and implement best practices to enhance operational efficiency



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