Executive - Outreach

7 days ago

Mumbai, Maharashtra, India SoCheers Full time

Who you are?

  • You have a good understanding of Meme Marketing
  • You are in touch with the latest internet trends and culture, within the meme communities
  • You follow various meme marketing social media pages and are great with meme content
  • You have passion for influencer marketing and an abundance of ideas for creating and implementing influencer marketing campaigns.
  • You have good management, marketing and negotiation skills.
  • You have good understanding of brands and are able to understand what is required out of each campaign
  • You have good writing & communication skills

What you will do?

  • Craft and execute meme marketing strategies to engage audiences and enhance brand visibility.
  • Collaborate with creative teams to develop meme content that resonates with target audience.
  • Collaborate with influencers to infuse humor and relatability into campaign narratives.
  • Scout and partner with influencers who resonate with meme culture and have a strong presence in relevant online communities.
  • Identify emerging meme trends and capitalize on cultural moments.
  • Stay up to date about trending events, seamlessly integrating memes into ongoing campaigns to capitalize on trending topics.
  • Monitor social media platforms for meme-worthy moments that can be leveraged for brand promotion.
  • End to End execution of Influencer Marketing plans
  • Ideating and conceptualizing new influencer marketing campaigns
  • Identifying the correct influencers and celebrities for the campaigns
  • Getting the best quotations and providing concepts and references to the celebrities and influencers
  • Planning and working with external agencies to execute marketing campaigns if required
  • Searching for vendor options and coordinating with vendors for end to end execution for merchandising and gifting
  • Keep an eye out for trending memes and execute meme marketing campaigns for our brands accordingly
  • Coordinating the approvals for all the above tasks
  • Tracking the status of all the tasks and create reports for the same.

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