Head of Sales

2 weeks ago


lucknow, India Dr Lal PathLabs Full time

Revenue GrowthDeliver sales objectives by driving patient volume, value, market share and driving top line by effectively managing channel partnersEnsure that the team meets monthly sales targets in terms of both revenue generation and collectionsIdentify, create and develop new market opportunitiesPlan marketing strategies for BTL activities etc for the region in line with the business planImplement new project and initiatives in the region for revenue growthManage Credit controlChannel ExpansionExpand channel by appointing new B2C partners and create network of collection centersAppoint and generate business from B2B partners like hospitals, labs, clinics etc.Seek new ways of revenue and brand expansion by doing various activities with the channel partners.Ensure recovery of due and maintain days outstanding as per the standardAnalytics & Market InsightThorough knowledge and understanding of the industry, market, customer, competition, pricing and overall marketing practicesUse data and insights to develop market strategiesShould continuously evaluate market/ Competition trends and adjust tactics to take advantage of changes in the marketKey Relationships ManagementManage business of Key Accounts in the region like big hospitals, labs etcManage relationships with Lab Partner and create win-win outcomesMaintain business relationships with decision makers in medical industry..Relationship building with external authorities as appropriate.Team ManagementMaintain sales staff job oriented by ensuring right recruitment, counselling, orienting, training and disciplining.Track attrition of sales team of the region and adapting best retention strategiesSales Team productivity management and build plans to improve.


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