Lead Generation Specialist
4 weeks ago
Company Description
Antef is a location intelligence startup that specializes in automating Geospatial Technologies. Our mission is to become the IT backbone for Geospatial businesses by offering innovative software solutions and introducing subtle changes that enhance adaptability.
Role Description
This is a contract based remote role for a Lead Generation Specialist. The Lead Generation Specialist will be responsible for identifying and acquiring new leads, implementing lead generation strategies, and effectively communicating with potential customers. The role will also involve sales-related activities and research to identify potential business opportunities.
Responsibilities
- Develop and implement lead generation strategies to attract potential clients/customers.
- Utilize various channels such as email marketing, social media, advertising, and networking to generate leads.
- Conduct market research to identify new opportunities and target markets.
- Collaborate with sales and marketing teams to optimize lead generation efforts and ensure alignment with overall business objectives.
- Monitor and analyze performance metrics to track the effectiveness of lead-generation campaigns.
- Continuously optimize lead generation processes to improve efficiency and effectiveness.
Requirements
- Experience in generating new leads and conducting lead-generation activities
- Strong communication skills, both verbal and written
- Proficiency in sales techniques and strategies
- Ability to research and analyze market trends and customer needs
Additionally, the following qualifications would be beneficial:
- Knowledge of Geospatial Technologies and location intelligence
- Experience in the IT or software industry
- Ability to work independently and remotely
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