Lead Generation Specialist

1 day ago

Delhi, India EXL Full time
EXL is hiring for the position of Sales Development Representative - Inside Sales
Shift: Starts from 2 PM
Work Type: Remote
Minimum Qualification: Bachelor’s degree or equivalent required.
Experience Required:
Experience in UK & EU markets
Industries: Retail, CPG, Manufacturing, Energy & Utilities, Hi- Tech, CME, Travel and Logistics
Domain Experience: Analytics, Digital Operations, Digital Transformation, F&A
Experience in Inside Sales & Lead Generation
Job Requirements:
Comfortable with a 2 PM start time
Comfortable with cold calling
To Apply:
Interested candidates can share their resumes along with the following details to :
Current CTC
Expected CTC
Notice Period
Location Preference - Noida/Pune/Gurgaon/Chennai/Bangalore
Experience in Inside Sales and Lead Generation
Availability for a 2 PM shift
Comfort with Cold Calling
Experience in UK & EU markets (please specify)
Industry experience (specify areas where you are most confident in generating leads)
Domain experience (please specify):
Analytics
Digital Operations
Digital Transformation Services & Solutions
Job Summary
The Sales Development Representative (SDR) will play a pivotal role in both outbound and inbound prospecting efforts within the EXL Growth Office. The SDR will work closely with the sales team to identify new business opportunities and contribute to the company’s growth strategy. This role involves account and contact research, sales outreach, collaboration with sales leadership and representatives, and coordination with marketing.
Key Responsibilities
Outbound Prospecting:
Collaborate with the sales team to identify target accounts and contacts
Execute, monitor, and track outbound sales campaigns by line of business and market
Use a consultative approach to understand prospect needs and communicate the unique value of EXL’s offerings
Inbound Prospecting:
Qualify inbound leads generated through marketing efforts
Respond to inbound emails promptly and transition qualified leads to the sales team
Market Research:
Conduct periodic research to understand prospect priorities
Utilize tools such as ZoomInfo, XIQ Insights, and other Salesforce-integrated platforms
Messaging Development:
Create and refine call scripts tailored to specific industries and value propositions
Develop targeted messaging by line of business and persona to align with brand positioning
Collaboration & Communication:
Foster collaboration across sales, marketing, and other cross-functional teams
Share insights and feedback to improve messaging and outreach strategies
Reporting & Analysis:
Use CRM tools to plan and track activities, update prospect data, and generate performance reports
Analyze call data to identify trends and areas for improvement
Qualifications
Bachelors Degree or equivalent required.
5 years of experience in Inside sales, Business Development or similar role, preferably in analytics, digital operations and digital transformation domain.
Knowledge & Skills
Specialized knowledge and skill requirements to perform this job including certifications, licenses, etc.
Prior experience in any of Retail, CPG, Manufacturing, Energy & Utilities, Hi- Tech, CME, Travel and Logistics industry is advantageous.
Strong relationship building skills and effective communication and presentation abilities.
Ability to collaborate effectively with cross-functional teams, especially with Sales.
Familiarity with CRM software (e.g., Salesforce), sales engagement tool (e.g. (SalesLoft, Outreach, Groove, etc), research tools, and proficiency in Microsoft Office.

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