Performance Marketing Manager

1 day ago

Bengaluru, India First Sight Full time

Company Description

FirstSight collaborates with retail and enterprise brands to enhance their discovery, conversion, and growth. By building structured systems for scalability rather than short-term campaigns, we help brands unlock new channels, create better user experiences, and expand globally with confidence. Our expertise spans performance marketing, marketplace and quick commerce growth, conversion-led Shopify builds, and cross-border go-to-market strategies across India and MENA. At FirstSight, we enable modern brands to grow faster, smarter, and with a focused approach.

Role Description

This is a full-time on-site role located in Bengaluru for a Performance Marketing Manager. The Performance Marketing Manager will be responsible for planning, executing, and optimizing digital marketing campaigns to drive growth and engagement. Daily tasks include managing PPC and display advertising campaigns, analyzing campaign performance data, formulating strategies for new customer acquisition, conducting thorough market research, and liaising with cross-functional teams to ensure campaign effectiveness and alignment with business objectives.

Qualifications

  • Proficiency in managing PPC, display advertising, and other digital marketing campaigns
  • Strong analytical skills for performance data analysis and reporting
  • Experience with strategic planning and execution of customer acquisition strategies
  • Market research and analytical expertise
  • Excellent written and verbal communication skills
  • Ability to work collaboratively with cross-functional teams
  • Strong knowledge on and e-commerce platforms
  • Experience in performance marketing within retail or enterprise sectors is a plus
  • Bachelor's degree in Marketing, Business, or related field

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