
Sales Manager/ Head
1 week ago
The Sales & Marketing Manager will drive the company's garment export growth by identifying new international markets, acquiring buyers, and strengthening global brand presence. The role requires a blend of strategic planning, business development, and client relationship management. Unlike merchandising, which focuses mainly on smooth order execution, this position is centered on winning business and building long-term buyer partnerships.
Role & responsibilities
1. International Business Development
- Identify and develop new markets, buyers, and agents for garment exports across the region assigned.
- Prospect and convert leads into long-term partnerships through trade fairs, exhibitions, networking, and digital outreach.
- Maintain a strong pipeline of prospective international buyers.
2. Strategic Marketing & Branding
- Formulate and execute marketing strategies to enhance global brand visibility and achieve sales targets.
- Oversee development of marketing materials (catalogues, presentations, digital campaigns).
- Represent the company at international trade shows and buyer meetings.
3. Buyer Relationship & Account Management
- Build and nurture strong relationships with international buyers and buying houses.
- Understand buyer requirements, negotiate pricing/contracts, and secure profitable export orders.
- Ensure high client satisfaction to drive repeat business.
4. Market Research & Competitor Analysis
- Conduct in-depth market analysis to track global apparel trends, consumer preferences, and competitor strategies.
- Identify product diversification and sustainability opportunities aligned with emerging market needs.
5. Cross-Functional Collaboration
- Work closely with merchandising, production, and quality teams to ensure buyer expectations are met.
- Collaborate with logistics and commercial teams for smooth execution of export documentation and shipments.
- Provide insights to design and product development teams based on buyer feedback.
6. Reporting & Forecasting
- Monitor sales performance, order pipeline, and profitability of accounts.
- Prepare and present regular reports, forecasts, and market insights to senior management.
Required Skills & Competencies
- Strong knowledge of garment exports, international sourcing & sales practices, and buyer expectations.
- Excellent communication, negotiation, interpersonal and presentation skills.
- Strategic thinker with a results-driven and target-oriented mindset.
- Go-getter & Decision maker & leader
- Male candidate preferred
- Proficiency in MS Office, CRM tools, and online sourcing/digital marketing platforms.
- Strong networking ability and willingness to travel internationally.
Qualifications & Experience
- Education: MBA/Postgraduate in Marketing or International Business, OR Graduate in Textiles/Fashion with marketing specialization.
- Experience: 710 years in garment exports and experience in uniforms as a product line, with a proven track record of acquiring and managing international buyers.
- Industry Knowledge: Familiarity with global apparel trends, costing, compliance, and sustainability standards
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