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Media Planning Manager

3 months ago

Delhi, India Interactive Avenues Full time
Media: Assistant ManagerSeniority Level:

Mid-Level (4-6Years)Job Function : Media PlanningEmployment Type:

Full TimeJob descriptionPosition SummaryWe are currently seeking an Assistant Manager: Media who is responsible for coordinating and implementing media plans for clients. The correct person will be goal oriented, possess exceptional attention to detail, and have outstanding interpersonal skills. This is a role that is interacting with clients as well as working closely with the company team to make sure that the goals of the clients are achieved.

Key Responsibility AreasUtilize media planning tools (GWI, Comscore, etc.) to generate data and drive key insights and strategy Led development and implementation of all media plans for online campaigns.Customize solutions for client meetings and presentations.Develop competitive analysis reports.Execute media plans and plan revisions.Deliver creative specifications and manage quality assuranceManage relationship with media publishersWorking on plan rationale & post eval presentationsAdhere to AOP’sSkills· Solid understanding of marketing and media planning principles· Experience using technology to connect with key target audience segment· Understanding of optimisation platforms & trafficking platforms· Highly developed analytical thinking· Excellent communication and presentation skills· MS Office (Excel, Word, Power Point)· Strong project management skills ability to manage multiple projects and accounts

QualificationsEducation:· Masters/Bachelor’s Degree