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Key Account Manager- E Commerce
4 weeks ago
Qualification & Experience:
• MBA from Premier B-School, with 4-6 year experience.
• Prior experience in E-Commerce role and/or Sales while managing key accounts independently.
• Exposure to FMCG / e-commerce industry will be an advantage along with experience of handling P&L and category.
Key Deliverables of the Role:
• Sole custodian of business for the Ecommerce accounts with the specified set of platforms.
• Building a strong presence in Ecommerce channel in the given accounts, with clear merchandising lead indicators.
• Participate in ideation on new launches/product ideas/combos etc, and fully own the execution thereof.
• Implement Way of Working as per guidelines, with a thorough review mechanism.
• Track daily/weekly sales across customers and work towards betterment in same
• Responsible for revenue, business growth and also costs/budget management.
• Grow Portfolio of Platforms actively dealing in your set of brands.
• Maintaining all sell-out and stock data in relevant formats
• Work closely with marketing heads for Digital marketing budgets and initiatives for the category. Also be the custodian for Content on all key brands.
• Build the Online Strategy for key sub-categories.
• Achieve top-line and sell-out/primary targets for the Category for all accounts for the year.
• Fully responsible for overall commercial, operational and other related business aspects.
Knowledge, Skills & Competencies:
• Execute with Impact
• Analytics driven decision making
• Collaborate to win in the market
• Communicate & Negotiate impact fully
Reporting Relationships:
Upwards – Head E-Commerce
Other Functional Interfaces:
• Internal - Trade & Customer Marketing teams, Marketing teams, Supply Chain & Commercial teams
• External - Category Heads & E-Commerce chains, Agencies
Growth Path & Future:
Can grow & take on higher responsibility within the E-Commerce
The role holder can take on Customer Marketing roles & Trade Marketing roles within the General/Modern Trade channels
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