MICE Sales and Operations

3 weeks ago


Bangalore Urban, India MakeMyTrip Full time

Job Description -


Role - MICE Sales and Operations

Level - Assistant Manager/Deputy Manager

Reporting to - Director

Location - Bangalore


About the function -

MICE stand for Meetings, Incentives, Conferences and Exhibitions. It refers to a form of tourism that plans, books and organises conferences, seminars, off sites and other events. MICE tourism is an important aspect of corporate travel as corporates travel in groups to attend their meetings, seminars, trainings, reward and recognition, product launches, off sites, conventions and trade shows. MICE tourism is also an important revenue source for hotels in addition to room revenue and food & beverages banquet revenue from corporate events and group travel.



About the role -

As a key account manager in MICE (Meetings, Incentives, Conferences and Exhibitions including Leisure Groups) team, you will be responsible for getting new enquiries into the system(through a combination of existing and new customers). You will need to constantly engage with the customers and provide them with optimum solution(s) for their business requirement. You will also need to develop destination understanding to to pitch to the clients more effectively. Revenue management is as much a responsibility of this role, as is to ensure delight.


What will you be doing -

  • You will be responsible for supporting and driving sustainable performance of your respective portfolios.
  • Ensure smooth coordination and collaboration with internal stakeholders sales support, revenue teams, Operations, Finance, and external stakeholders like clients, partners, Tourism Boards & hotels. Recording sales trends and developing sales strategy.
  • Active funnel review to monitor business pipeline with regards to the budget assigned. Proactiveness while dealing with the customer. Ensuring revenue optimisation on closed sales deal and negotiating best pricing to close large deals.
  • Working across industry segments like Tourism Boards, vendors (Destination management companies), Chains and Independent hotels to develop products for corporate customers targeting MICE spends.
  • The role also involves working closely with State and International tourism and Convention Bureaus to create MICE specific product and drive sale enhancement strategy and helping these Tourism boards to build sales efficacy in specific destination and states through MICE travel.
  • Identify and implement best practices and continuous improvement on new and existing process to achieve market and business goals


Qualification and Experience -

4-8 years of B2B MICE experience

Post-Graduation (MBA/PGDM)/ Graduation from reputed institute


Key success factors of the role -

  • Excellent Account Management Skills
  • Strong communication and interpersonal skills
  • Good negotiations skills.
  • Good understanding of supply chain systems such as Destination management companies, hotels, transporters and Tourism Boards
  • Team player & strong collaboration orientation


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