National Sales Head- Bancassurance

3 weeks ago

Mumbai, India MS Forward Full time

Job Purpose

To lead, strategize, and manage the bancassurance sales function at a national level by building strong partnerships with banking stakeholders, driving sales productivity, and ensuring sustainable business growth across all regions.

Key Responsibilities

-Strategic Leadership

- Develop and implement the national sales strategy for bancassurance in alignment with business goals.

- Identify new opportunities for growth and expansion within the banks network.

- Drive innovation in sales processes, customer engagement, and product positioning.

Business Development & Revenue Growth

- Achieve top-line and bottom-line targets through effective sales management.

- Monitor performance metrics across regions and ensure consistent business delivery.

- Drive cross-selling and upselling initiatives to maximize revenue per customer.

Stakeholder Management

- Build and maintain strong relationships with senior leadership of partner banks.

- Act as the primary liaison between the bank and the insurance company.

- Negotiate and finalize business agreements, revenue-sharing models, and joint initiatives.

Team Leadership

- Lead, mentor, and motivate zonal/regional sales heads to deliver results.

- Foster a high-performance culture through training, performance reviews, and succession planning.

- Ensure adherence to compliance, ethics, and regulatory standards across the sales force.

Operational Excellence

- Optimize sales processes, reporting mechanisms, and MIS for effective decision-making.

- Collaborate with product, marketing, and operations teams to ensure seamless execution.

- Implement digital sales tools and analytics to enhance productivity.

Key Performance Indicators (KPIs)

  • Achievement of annual sales and revenue targets

  • Growth in bancassurance market share

  • Productivity per branch/relationship manager

  • Customer acquisition and retention metrics

  • Strength of bank-partner relationships

  • Compliance and audit scores

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