Offline Media

2 days ago


Bengaluru, India Aptita Full time

Role - Offline Media

Exp : 2-5 yrs

Shifts: rotational & US (flexible)

Work culture: Hybrid

Skill Set : TV Activation(BARC),YUMI,MAP,TAM

Email *************

TV planning - Use secondary data Software (BARC G MAP) to arrive at actionable solution.

  • Media buying - Negotiated advantageous contracts with media vendors, ensuring the most effective use of budget resources.
  • Client solutions - Campaign tracking, evaluation and reporting on ongoing client activities. Presenting the pre G post campaign analysis in

TV Planning - Develop G execute the new media Plans strategy By using data sites (BARC G TAM)

  • Digital Planning - Develop, execute G optimize the digital planning by using (Comscore, Google Insider, GWI) G Execute On Meta, Google G Youtube.
  • Biddable & Influencer Marketing - Drive Brand awareness G consideration campaign on YouTube, Meta G other channels. With Paid Online Campaigns and Influencer marketing Campaigns.


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