HR Yaar | Campaign and Analytics Manager | india
3 days ago
Position: Campaign Manager and Analytics
Company: Insurance Broking
Location: Kopar Khairane, Navi Mumbai
Department: Marketing
Position Overview:
The Campaign Manager and Analytics will be responsible for planning, executing, and analyzing marketing campaigns across various channels. This role requires a blend of creative and analytical skills to drive engagement and optimize performance.
Key Responsibilities:
● Develop and manage multi-channel marketing campaigns, specifically: Paid campaigns, SMS, Whatsapp and display advertising
● Collaborate with cross-functional teams to launch campaigns for a captive base
● Set campaign objectives, KPIs, and budgets, ensuring alignment with the overall marketing strategy
● Monitor and analyze campaign performance using analytics tools GA, Zoho CRM, ERP and Clevertap
● Generate regular reports and insights to assess effectiveness, identify trends, and recommend optimizations
● Conduct A/B testing to refine messaging and targeting
● Manage relationships with external vendors and agencies
● Lead post-campaign analysis and present findings to stakeholders
Qualifications:
● Bachelor’s degree in Marketing
● 6+ years of experience in campaign management and analytics.
● Proficiency in marketing automation tools (Clevertap, Adobe) and analytics platforms (Google Analytics)
● Strong analytical skills with the ability to interpret complex data sets and derive insights.
● Excellent project management and organizational skills.
● Familiarity with SEO and social media marketing is a plus
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india HR Yaar Full timePosition: Campaign Manager and Analytics Company: Insurance Broking Location: Kopar Khairane, Navi Mumbai Department: Marketing Position Overview: The Campaign Manager and Analytics will be responsible for planning, executing, and analyzing marketing campaigns across various channels. This role requires a blend of creative and analytical skills to drive...
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HR Yaar | Campaign and Analytics Manager
3 days ago
india HR Yaar Full timePosition: Campaign Manager and AnalyticsCompany: Insurance BrokingLocation: Kopar Khairane, Navi MumbaiDepartment: MarketingPosition Overview:The Campaign Manager and Analytics will be responsible for planning, executing, and analyzing marketing campaigns across various channels. This role requires a blend of creative and analytical skills to drive...
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