Specialist - B2B Lead Generation - US Market

3 weeks ago

Bengaluru, Karnataka, India Spydra Full time

We are looking for a B2B Lead Generation Specialist who can connect with senior decision-makers in the US, particularly CTOs, CISOs, and other technology/security heads, and generate qualified leads for our sales pipeline.

Key Responsibilities

- Lead Sourcing: Research and identify potential US-based enterprise customers in relevant industries (AI, SaaS, finance, security, etc.

- Cold Calling & Outreach: Initiate outbound calls, emails, and LinkedIn outreach to engage decision-makers.

- Qualification: Assess prospect needs, budget, and authority to determine fit for Trusys solutions.

- Pitching: Clearly articulate Trusys value proposition to senior technical and security leaders.

- Appointment Setting: Schedule demos/meetings for the sales or founder team with qualified prospects.

- CRM Management: Maintain accurate records of outreach, interactions, and pipeline progress in CRM tools.

- Market Feedback: Share prospect feedback with product and marketing teams to refine Experience: 25 years in B2B lead generation or inside sales, preferably targeting the US market.

- Industry Knowledge: Experience selling technology, cybersecurity, SaaS, or AI-related products is highly desirable.

- Communication Skills: Excellent English speaking, writing, and presentation skills; ability to engage with senior executives confidently.

- Research Skills: Strong ability to find and qualify high-value leads using tools like LinkedIn Sales Navigator, Apollo, ZoomInfo, etc.

- Self-Motivated: Ability to work independently, meet outreach quotas, and deliver results without constant supervision.

- Time Flexibility: Comfortable working in US time zones to connect with prospects during their business hours.

Preferred Qualifications

- Prior experience speaking with C-level executives (CTO, CISO, CIO).

- Familiarity with AI, security, or compliance domains.

- Track record of meeting or exceeding lead generation targets.

KPIs / Success Metrics

- Number of qualified leads generated per month.

- Number of demos scheduled with decision-makers.

- Lead-to-opportunity conversion rate.

(ref:iimjobs.com)

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