Lead Generation Specialist 15h Left

3 weeks ago

Bengaluru, Karnataka, India Dayworks Private Limited Full time
Job Description

This role is for one of the Weekday's clients

Min Experience: 1 years

Location: Bengaluru

JobType: full-time

Your Purpose to the Team:

- Drive consistent and sustainable customer acquisition and revenue growth
- Meet or exceed defined MQL (Marketing Qualified Leads) and SQL (Sales Qualified Leads) targets
- Identify and nurture high-potential leads that convert into valuable business opportunities
- Act as a key bridge between prospective client needs and the organization's creative or service-based offerings
- Provide valuable market intelligence to support strategic decision-making

Requirements

What You'll Own & Drive:

- Proactive Prospect Outreach:Independently generate qualified leads every week through email, cold calling, and social media engagement. Craft compelling pitches to build relationships and secure meetings with key decision-makers
- Lead Generation:Identify, research, and target potential leads across LinkedIn, industry platforms, events, tailored email campaigns, and professional networks
- Target Achievement:Take full ownership of lead generation metrics and consistently meet growth-oriented goals
- Lead Qualification Framework:Utilize a structured system to assess and qualify leads based on key factors like need, budget, timeline, and decision authority
- Market Research:Stay current with industry developments, competitor activity, and market trends to discover new business opportunities
- Cross-functional Collaboration:Work closely with marketing, sales, and creative teams to align lead generation activities with business priorities
- Lead-Nurturing Programs:Create and execute strategic nurturing campaigns to move leads through the funnel using tailored content and timely follow-ups

What We're Looking For:

- 12 years of experience in lead generation, pre-sales, or consultingideally within a services or design-oriented organization
- Bachelor's degree in Business Administration, Marketing, or a related field
- Resilient and persistent communicator who can handle rejection professionally
- Proven success in B2B lead generation with measurable results
- Strong grasp of the B2B buyer journey and decision-making dynamics
- Methodical and data-driven approach to lead targeting and qualification
- Analytical mindset with the ability to assess lead quality and refine outreach strategies
- Proficiency with CRM systems, lead generation tools, MS Office, and Google Suite
- Ability to maintain accurate records and track lead status throughout the sales cycle
- Natural problem solver who can uncover client pain points and effectively position offerings as solutions

Key Skills:

Cold Calling | B2B Lead Generation | Prospecting | CRM Tools | Market Research | Client Qualification | Outreach Campaigns | Funnel Management

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