HariBol - Area Sales Manager

2 weeks ago

Chandigarh, India HariBol Full time

We are looking for a dynamic and result-oriented Area Sales Manager (ASM) to drive sales growth, manage distributor networks, and develop strong relationships with key stakeholders in the assigned region. The ASM will play a critical role in implementing sales strategies, achieving targets, and enhancing market share for our FMCG products.Key Responsibilities:- Sales Target Achievement: Drive sales growth to achieve monthly, quarterly, and annual sales targets in the designated area.- Distributor & Retailer Management: Build and maintain strong relationships with distributors and retailers. Monitor their performance and provide necessary support for sales improvement.- Market Development: Identify new business opportunities, potential markets, and customers to expand market reach.- Team Management: Lead, train, and motivate the sales team to enhance performance and achieve KPIs.- Promotional Activities: Plan and execute marketing campaigns, promotional activities, and product launches in alignment with company strategies.- Data Analysis & Reporting: Monitor sales performance through regular reports, analyse sales data, and provide insights for strategy improvement.- Inventory & Supply Chain Coordination: Ensure timely availability of products in the market by coordinating with supply chain and logistics teams.Key Bachelor's degree in business administration, Marketing, or any related field (MBA preferred).- Experience: 3-5 years of experience in FMCG sales, with at least 1-2 years in a supervisory role.Skills:- Strong leadership and team management skills.- Excellent communication, negotiation, and interpersonal skills.- Analytical mindset with data-driven decision-making abilities.- Proficiency in MS Office and CRM tools.- Attributes: Result-oriented, proactive, self-motivated, and adaptable to dynamic market conditions.Key Performance Indicators (KPIs):- Achievement of sales targets (monthly, quarterly, annual)- Distributor and retailer engagement levels- Market share growth in the assigned region- Effective execution of promotional activities- Team performance and developmentPreferred Qualifications:- Experience in handling key accounts and large-scale territories- Knowledge of regional languages for better market penetration (ref:iimjobs.com)

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