YesMadam - Head - Brand Marketing
3 weeks ago
- This role requires the incumbent to lead, strategize and execute brand-building initiatives while managing a team in the Apparel/Fashion Retail sector.
Client Details: The organization is a large-scale Apparel/Fashion Retail manufacturer, ranking among the top industry players in India.
Description:
- Lead and develop a strategic brand management plan.
- Manage brand identity and ensure brand consistency across all platforms.
- Oversee the creation and execution of marketing campaigns.
- Track the brand's performance and modify strategies as necessary.
- Lead category-led marketing strategies.
- Work closely with the marketing team to develop brand narratives and positioning.
- Ensure all brand initiatives align with the company's overall business goals.
- Develop and manage a team of brand managers.
- Build GTM strategies for omnichannel business.
- Collaborate with external agencies for brand promotion activities.
Job Offer:
This position offers a unique opportunity to lead and shape brand strategies in a leading textiles manufacturer, and to work with a dedicated and talented team in a vibrant and innovative work environment
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