Soulflower - Assistant Marketing Manager - Events & Promotion

4 weeks ago

Mumbai, India Soulflower Full time

Assistant Marketing Manager.

Report to : Marketing Head.

Working days - 06 Days.

Timings - 10 am to 07 pm.

Location - Marol, Andheri.

Key Responsibilities:.

Offline Marketing Strategy:.

- Develop and execute comprehensive offline marketing plans to increase brand visibility and customer engagement.

- Plan and manage traditional marketing campaigns, including print, outdoor advertising, and direct mail.

- Collaborate with retailers and distributors to create in-store marketing strategies and promotions.

- Coordinate with graphic designers and other vendors to produce marketing materials.

Event Planning and Execution:.

- Plan, organize, and execute events such as trade shows, exhibitions, product launches, and promotional events.

- Manage event logistics, including venue selection, vendor coordination, and budget management.

- Develop event themes, concepts, and programs to create memorable and engaging experiences for attendees.

- Coordinate with internal teams and external partners to ensure seamless event execution.

Below-the-Line (BTL) Activities:.

- Design and implement BTL marketing activities to drive brand engagement and sales.

- Organize roadshows, in-store promotions, product demonstrations, and sampling activities.

- Collaborate with sales teams to develop targeted BTL campaigns for specific markets and customer segments.

- Monitor and evaluate the effectiveness of BTL activities, making recommendations for improvements.

Brand Partnerships:.

- Identify and establish partnerships with other brands for joint marketing initiatives.

- Develop and execute collaborative campaigns and co-branded events that align with both brands' values and target audiences.

- Negotiate and manage partnership agreements, ensuring mutual benefits and effective collaboration.

- Track and analyze the impact of partnership initiatives, providing insights and recommendations for future collaborations.

Brand Promotion:.

- Create and maintain relationships with media, influencers, and other stakeholders to enhance brand visibility.

- Identify and leverage sponsorship opportunities to promote the Soulflower brand.

- Monitor and report on the effectiveness of marketing and event activities, making recommendations for improvements.

Budget Management:.

- Develop and manage budgets for marketing campaigns, events, BTL activities, and brand partnerships, ensuring cost-effective use of resources.

- Track expenses and provide regular financial reports to senior management.

Team Collaboration:.

- Work closely with the sales, product development, and customer service teams to align marketing strategies with business goals.

- Lead and mentor junior marketing team members, providing guidance and support for their professional development.

(ref:iimjobs.com)

  • Soulflower - Retail Business Development Manager

    4 weeks ago

    Mumbai, India Soulflower Full time

    Retail Business Development Manager D2C FMCG Beauty Brand Exp: 06 to 08 years WIPRO Partnered Brand Package 22 LPA Location : Pan India (with frequent travel). Reports To : Business Head. Job Summary:.- The Retail Business Development Manager will be responsible for driving business growth across individual stores and retail chains.- This role involves...

  • Soulflower - Manager - Digital Marketing

    3 days ago

    Mumbai, India Soulflower Full time

    Job Title: Digital Marketing Manager. Location: Soulflower Office, Marol, Mumbai. Reports to: Business Head.Job Summary:- Digital Marketing Manager will manage and optimize Soulflower's paid media strategy across platforms such as Meta (Facebook, Instagram), Google (Search, Display, YouTube), and various online marketplaces like Amazon, Flipkart, Nykaa,...

  • Soulflower Sales Development Executive

    2 days ago

    Mumbai, Maharashtra, India Soulflower Full time

    Job OverviewSoulflower is seeking a highly motivated and experienced Sales Development Executive to join our team. As a key member of our retail team, you will play a critical role in driving business growth and developing strategic partnerships with retail partners.About the Role:Partner with retail partners to develop and implement sales strategies that...

  • Soulflower - Head - Performance Marketing

    4 days ago

    Mumbai, India Soulflower Full time

    Performance Marketing Head D2C FMCG Beauty Brand WIPRO Partnered Brand Job Title: Performance Marketing Head. Location: Soulflower Office, Marol, Mumbai. Reports to: Business Head.Job Summary:- Performance Marketing Head will manage and optimize Soulflower's paid media strategy across platforms such as Meta (Facebook, Instagram), Google (Search,...

  • Soulflower - Assistant Performance Marketing

    4 weeks ago

    Mumbai, India Soulflower Full time

    Job Title: Deputy Manager Performance Marketing. Location: Soulflower Office, Marol, Mumbai. Reports to: Performance Marketing Head. Department: Marketing. Type: Full-Time. Package : 12 LPA. Working days : Sunday to Friday. Job Summary:- Deputy Manager Performance Marketing will manage and optimize Soulflower's paid media strategy across platforms such...

  • Soulflower - Retail Business Development Manager - D2C FMCG Beauty Business

    3 weeks ago

    Mumbai, India Soulflower Full time

    Retail Business Development Manager D2C FMCG Beauty Brand Exp: 06 to 08 years WIPRO Partnered Brand Package 20 LPA Job Title: Retail Business Development Manager. Location: Pan India (with frequent travel). Reports To: Business Head. Job Summary:- The Retail Business Development Manager will be responsible for driving business growth across individual stores...

  • Soulflower - Deputy Manager - Performance Marketing - D2C FMCG Beauty Products

    3 weeks ago

    Mumbai, India Soulflower Full time

    Job Title: Deputy Manager Performance Marketing. Location: Soulflower Office, Marol, Mumbai. Reports to: Performance Marketing Head. Department: Marketing. Type: Full-Time. Working day : Sunday to Friday, Week off : Saturday. Job Summary:. Deputy Manager Performance Marketing will manage and optimize Soulflower's paid media strategy across platforms...

  • Marketing Operations Coordinator

    4 weeks ago

    Mumbai, Maharashtra, India Soulflower Full time

    About SoulflowerWe are a dynamic and innovative company dedicated to delivering exceptional marketing solutions.Job SummaryWe are seeking an experienced Assistant Marketing Manager to join our team in Marol, Andheri. The successful candidate will be responsible for developing and executing comprehensive offline marketing plans to increase brand visibility...

  • Soulflower - Manager - Accounts & Finance - D2C FMCG Beauty Business - CA

    4 days ago

    Mumbai, India Soulflower Full time

    Manager - Accounts & FinanceResponsibility : - Proven experience in a Finance & Accounting management role in the Manufacturing industry;. - Ability to record and reconcile D2C revenue in accounting software;. - Must have experience of accounts payable/accounts receivable reconciliation and ageing preparation;. - Proficiency in financial analysis, budgeting...

  • Soulflower - HR Generalist - D2C FMCG Beauty Business

    3 days ago

    Mumbai, India Soulflower Full time

    Position: HR Generalist. Experience: 3 to 4 years in HR & Admin department. Location: Marol, Mumbai. Working days: 6 days Onsite. Responsibilities: HR Operations:- Manage day-to-day HR activities, including employee records, attendance, payroll, and benefits administration.- Ensure compliance with company policies, labor laws, and industry regulations.-...

  • Sales and Marketing Director

    2 days ago

    Mumbai, Maharashtra, India Soulflower Full time

    Job SummaryWe are seeking a highly motivated and results-driven Sales and Marketing Director to join our team at Soulflower. As a Sales and Marketing Director, you will be responsible for driving business growth across individual stores and retail chains.Responsibilities:Develop and execute sales plans, promotional activities, and campaigns to increase...

  • Retail Business Development Director

    3 weeks ago

    Mumbai, Maharashtra, India Soulflower Full time

    Job DescriptionWe are seeking a seasoned Retail Business Development Manager to join our team at Soulflower. As a key member of our retail strategy team, you will drive business growth across individual stores and retail chains.About the Role:Develop and execute growth strategies to increase store-wise and chain-wise sales and profitability.IDentify...

  • Performance Marketing Strategist

    1 day ago

    Mumbai, Maharashtra, India Soulflower Full time

    About Soulflower: As a leading natural beauty and wellness brand, we are seeking an experienced Performance Marketing Strategist to join our team. Based in Mumbai, Soulflower is a Farm2Face Brand that specializes in high-efficacy, preservative-free, cruelty-free, aromatherapy, natural face, skin, and hair care products. Our mission is to bring potent...

  • Marketing Performance Lead

    3 weeks ago

    Mumbai, Maharashtra, India Soulflower Full time

    About SoulflowerSoulflower is a leading D2C brand in the natural beauty and wellness space, offering high efficacy, preservative-free, cruelty-free, aromatherapy, natural products. We're on a mission to bring potent ingredients in their purest form to customers worldwide.Our Farm-to-Face initiative sources products from sustainable farms, ensuring no...

  • Digital Advertising Manager

    1 day ago

    Mumbai, Maharashtra, India Soulflower Full time

    Soulflower Overview: Founded over two decades ago, Soulflower has grown into a D2C business that understands the Indian consumer's needs and offers them innovative solutions. We are currently in a hyper-growth phase and are seeking top talent with a growth mindset to join our journey. As a Farm2Face Brand, we specialize in high-efficacy, preservative-free,...

  • Pan India Retail Expansion Specialist

    1 day ago

    Mumbai, Maharashtra, India Soulflower Full time

    Retail Business Development Manager PositionWe're seeking an experienced Retail Business Development Manager to join our team at Soulflower. The successful candidate will have 5-8 years of experience in FMCG/Beauty/Wellness industry, with a proven track record of achieving sales targets and growing retail business. The role involves strategic planning,...

  • FMCG Beauty Brand Growth Manager

    1 day ago

    Mumbai, Maharashtra, India Soulflower Full time

    Business Development Manager Job DescriptionWe're looking for an experienced Business Development Manager to join our team at Soulflower. As a Business Development Manager, you will be responsible for driving business growth across individual stores and retail chains. This role involves strategic planning, business development, relationship management, and...

  • Performance Marketing Lead

    1 day ago

    Mumbai, Maharashtra, India Soulflower Full time

    Job Overview: Soulflower is a leading natural beauty and wellness brand that offers a range of products catering to the diverse needs of its customers. As a result, we are looking for an experienced E-commerce Advertising Manager who can help us maximize our online presence and drive revenue growth through effective advertising strategies.The successful...

  • Beauty and Skin Care Retail Growth Manager

    3 weeks ago

    Mumbai, Maharashtra, India Soulflower Full time

    We are seeking a highly skilled Beauty and Skin Care Retail Growth Manager to join our team at Soulflower, a leading Direct-to-Consumer (D2C) business specializing in high-efficacy, preservative-free, cruelty-free, aromatherapy, natural face, skin, and hair care products.The ideal candidate will have a proven track record of driving business growth across...

  • National Retail Development Manager

    2 days ago

    Mumbai, Maharashtra, India Soulflower Full time

    About the OpportunitySoulflower is a leading D2C beauty and wellness brand seeking an experienced National Retail Development Manager to drive business expansion across India. The ideal candidate will have 5-8 years of experience in retail business development, sales management, or related roles in the FMCG/Beauty/Wellness industry.Key...