Growth - Astro and Customer Retention

1 day ago

New Delhi, India InstaAstro Full time

Job Title: Growth- Astro and Customer RetentionDepartment: Operations/ GrowthLocation: Sec 59, NoidaJoining: ImmediateJob SummaryThe Astro Growth & Customer Retention Manager is responsible for driving astrologer performance, optimizing customer experience, and improving repeat engagement across the astrology platform. This role focuses on enhancing astrologer productivity, user satisfaction, and long-term retention through data-driven strategies, communication, and performance management.Key ResponsibilitiesAstrologer Performance & Growth- Monitor and analyze astrologer performance metrics - Develop and execute monthly growth plans for top and mid-tier astrologers. - Identify and train underperforming astrologers to improve quality and conversion. - Work with marketing and product teams to promote high-performing astrologers. - Introduce incentive programs and recognition drives (like “Different Clubs” or “Top Performer of the Month”).Customer Retention & Engagement- Develop retention strategies to improve customer experience. - Collaborate with CRM and marketing teams for targeted campaigns (email, WhatsApp, in-app notifications). - Analyze churn and feedback data to understand why users stop consulting. - Build and manage loyalty programs for high-value customers. - Drive NPS (Net Promoter Score) and customer satisfaction improvement initiatives.Data Analysis & Reporting- Use dashboards to track astrologer KPIs and retention trends. - Analyzing daily/weekly/monthly reports on growth, retention, and performance. - Present insights to management and recommend actionable improvements.Cross-functional Collaboration- Work with Product, Marketing, and Support teams to improve user experience. - Coordinate with the Operations team for astrologer onboarding and quality monitoring. - Provide feedback to the tech team for feature enhancements (e.g., personalized recommendations, re-engagement triggers).Key Skills & Requirements- BBA/MBA or related field. - Years of experience 1-3 years. - Be Proficent in Telugu, Kannada, Tamil, Malayalam, and English - Strong understanding of astrology domain and customer behavior (preferred). - Analytical mindset — comfortable with Excel/Google Sheets, SQL, or dashboards. - Excellent communication, relationship management, and motivational skills. - Ability to handle data-driven decision-making and performance tracking. - Creative mindset for engagement campaigns and retention journeys.

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