Growth Strategist

3 weeks ago

New Delhi, India Schbang Full time

Job Title: Growth ExecutiveLocation: Lower Parel, MumbaiExperience: 1–3 YearsDepartment: Growth / StrategyJob SummaryWe are seeking a Growth Executive with strong expertise in website analysis, CRO, and retention marketing. This role involves identifying bottlenecks in the digital customer journey, building data-backed strategies to improve conversions, and driving long-term customer engagement. The ideal candidate is a mix of analytical problem-solver and strategic thinker, passionate about optimizing growth levers across acquisition, conversion, and retention.Key Responsibilities- Conduct website and funnel analysis to identify gaps in user experience and opportunities for improvement. - Develop CRO strategies including A/B testing, landing page optimization, and user journey enhancements. - Partner with design, performance, and tech teams to implement and measure CRO initiatives. - Build and execute retention marketing strategies (email, CRM, loyalty, remarketing) to maximize LTV. - Recommend improvements on website architecture, messaging, and content to boost engagement and conversions. - Monitor key growth metrics (activation, churn, retention, conversion rates) and share actionable insights with stakeholders. - Stay updated on CRO frameworks, retention models, and marketing automation tools to bring innovation into campaigns. - Collaborate with cross-functional teams to ensure growth strategies align with overall business objectives.Requirements- Bachelor’s/Master’s in Marketing, Business, or related field. - 1+ years of experience in growth, digital marketing, or CRO-focused roles (agency/consulting preferred). - Strong understanding of CRO principles, website analytics, and user funnel optimization. - Hands-on knowledge of tools like GA4, VWO, Hotjar, HubSpot, Salesforce, or similar. - Exposure to retention marketing tactics (email workflows, CRM, remarketing campaigns). - Strong analytical mindset with ability to turn data into strategic recommendations. - Excellent communication and collaboration skills to work with creative, tech, and client teams.What We Offer- Chance to own growth strategies across website, CRO, and retention. - Opportunity to work directly with brand stakeholders and influence business outcomes. - Hands-on exposure to leading MarTech and CRO tools. - A culture that values strategic thinking, experimentation, and learning.

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