Presales Specialist

3 weeks ago

Chennai, Tamil Nadu, India Xerago Full time

Presales Specialist

Job Description:

We are looking for a Presales Specialist to support the Sales and Account Management teams in acquiring new customers and expanding value within existing accounts.

This role requires a strategic thinker with a strong grasp of digital marketing, MarTech, analytics, and customer experience solutions.

The ideal candidate should be able to connect the dots, take creative leaps of faith, and craft compelling, value-driven solutions.

This is not a Business Development or Inside Sales role.

Instead, this role is about solutioning understanding customer challenges and crafting tailored strategic proposals that position Xeragos capabilities as the best-fit solution.

Key Solutions That Drive Business Impact:

- Develop tailored solutions that help prospects and clients maximize the impact of their digital initiatives.

- Understand customer pain points, map them to Xeragos capabilities, and articulate compelling value propositions.

Pre-Sales Support :

- Assist in preparing strategy presentations, approach notes, pitch decks, and proposal documents for new business opportunities.

- Support RFPs/RFIs by ensuring proposals clearly align with client objectives and industry best practices.

Collaboration with Delivery Team & Case Study Development:

- Work closely with delivery teams to build a repository of capabilities, credentials, and case studies to strengthen proposals.

- Continuously document successful solutions and outcomes to reinforce Xeragos expertise across verticals.

Sales Support & Opportunity Acceleration:

- Regularly conduct market research and provide strategic insights to help Sales and Account Management teams close deals faster.

- Identify cross-sell and upsell opportunities within existing customer accounts.

Requirements and skills:

Experience & Industry Knowledge:

- 2 to 3 years of pre-sales experience in a professional services company specializing in Marketing, Marketing Automation / Campaign Management, Digital Analytics, Content Management, or Commerce.

- Strong understanding of pre-sales processes, including pitching, RFP responses, and solution definition.

Domain Knowledge:

- Familiarity with MarTech, digital experience platforms (DXPs), marketing automation, campaign management, analytics, and commerce solutions.

- Hands-on expertise is not required, but a strong conceptual understanding is a must.

Strategic Thinking & Problem-Solving:

- Ability to define/refine value propositions, aligning them with client challenges and industry trends.

- Strong analytical and conceptual thinkingcan connect dots across different domains and craft compelling solutions.

Documentation & Presentation Skills:

- Strong written and verbal communication skills with the ability to create high-impact pitch materials.

- Proficiency in Microsoft Word, Excel, and PowerPoint to develop structured, well-articulated documents.

(ref:iimjobs.com)

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