Senior Manager

1 month ago


Vellore, India Tata Play Ltd Full time

ROLE SUMMARY-


  • The candidate will collaborate with business and product teams to assess performance, analyse customer behaviour, and provide timely insights to support informed business decisions.
  • The candidate will work closely with IT and other functions to enhance reporting and analytical capabilities.


KEY DUTIES AND RESPONSIBILITIES-


Retention Analytics - Proven experience in managing entire analytical projects focused on driving churn analytics, experience in leading projects leading to churn reduction and providing actionable business recommendations and insights. Proficient in creating custom reports and dashboards on user behaviour, churn management, channel performance, marketing spends ROI, and product performance.


Strategic Collaboration - Expertise in consulting and close collaboration with cross functional teams to track, monitor, and report performance against KPIs and relevant marketing metrics. Also collaborate with cross-functional teams to identify business needs and requirements for analytics solutions.


Analytical Roadmaps - Successful creation of analytical roadmaps for projects, coupled with making recommendations to senior management to improve performance and maximize retention KPIs.


Project Ownership - Ownership of tracking key projects, processes, and ad hoc reporting of key performance indicators related to the revenue line of business.


Data Governance - Ensure data accuracy, quality, and security in compliance with industry standards and regulations.


Process Improvement - Monitoring and providing analytical guidance across the team for implementing and tracking process improvements and changes.



Educational Background: Bachelor’s or master’s degree in business Analytics, Data Science, Information Systems, or a related field.


Professional Experience: Minimum of 8-10 years of experience in BI and analytics.


Technical Proficiency: Expertise in BI tools (e.g., Tableau, Power BI), data warehousing, SQL, and advanced analytics techniques. Familiarity with cloud platforms (e.g., AWS, Azure) is a plus.


Communication Skills: Excellent interpersonal and communication skills, with the ability to convey complex technical concepts to non-technical stakeholders.


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