Lead Generation Executive
2 months ago
Established in 2008 Xiarch LLC is a leading risk compliance and security firm based in Chicago IL with global operational capabilities. We believe in precision and quality above everything else. We educate clients identify security risks inform intelligent business decisions and help reduce attack surfaces digitally and physically.
Our combined team comprises of a bunch of enthusiastic and vibrant professionals experts in risk and cyber security services business management product development and cloudbased solutions. Headquartered in Chicago Illinois we have our delivery centers in New Delhi and Gurugram in India.
About the job
Position Lead generation Executive
Experience 24 years
Location Sec 47 Gurgaon
Market Area North America
Key Functional Responsibilities
- B2B lead generation for software sales services in the North American market.
- Develop a lead generation strategy through email LinkedIn and other social media channels.
- Generate leads.
- Design and implement email marketing campaigns for lead generation and branding.
- Identify target audience and grow our email list.
- Research on primary and secondary lead data using tools such as Hubspot Zoho CRM pardot LinkedIn Sales Navigator and other database tools.
- Coordinate with Data Mining and Sales Development teams in the development of marketing content for Customers/Potential Customers for LinkedIn Content Strategy.
- Effective messaging strategies and creating compelling messaging for target Clients.
- Develop documentation and road maps for processes and promotions that succeed through LinkedIn and email marketing.
- Measure results optimize LinkedIn lead nurturing and email messaging workflows and implement recommendations to optimize the campaign performance.
- Identify suitable accounts for the company for global markets.
- Identify key decisionmakers to reach out in those specific accounts.
- Reach out to them and build a working rapport with them.
- Explain & pitch our core value proposition to these stakeholders.
- Report on sales revenue generated from email marketing efforts.
- Follow up via various channels to lock in a demo for our Sales team.
Skill Requirement
- Confident and selfdriven with good verbal and written communication skills
- Experience with LinkedIn Sales Navigator email marketing marketing tools and great analytical skills
- Experience of working with sales intelligence tools like Hubspot Zoho CRM pardot etc.
- Experience working in digital or B2B customer acquisitions preferably with agencies.
- Previous or current experience in reaching out to prospects on LinkedIn and/or via email
- Some experience with using email templates and marketing automation
- Familiarity in nurturing prospects into leads to creating message sequences
- Knowledge of Zoho CRM
- Conceptualizing marketing campaigns that speak directly to the pain points of existing and prospective clientele.
Maintaining a database of customers who have opted to receive our correspondence. - Should know email marketing tools and email marketing automation.
- Email Marketing Lead Generation and Market analysis
- Specially looking for a person whos experience is only into lead generation
- Looking for outbound lead generation
Lead Generation, Cold calling, data mining, market research, data analysis
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